Great emailers can sell at scale
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This cartoon nails it: the person with the cape isn’t Superman—it’s an email marketer. Those little envelopes they’re sending? That’s how they move entire crowds.
Why email still reigns
- Email is a direct line to real people, not algorithms.
- It’s owned media—you control the list, not some platform.
- A good subject line = instant open and action.
- People choose to hear from you when they subscribe.
Real proof in action
- Morning Brew grew from 4 to over 4 million subscribers with daily emails.
- ConvertKit helps creators earn over $1 billion in total revenue via email.
- Ecommerce brand Chubbies says email drives 25% of total sales.
- Politicians raise millions through donation emails, not tweets.
Learn to write solid emails, and you basically get a superpower too.
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