I like this ad because it gives people a new way to use Tang: Drink it as a breakfast drink!
By today's standard it doesn't seem super wise to drink ~30 grams of sugar in the morning when you can just as easily have water, but the marketing idea of getting people to use more of the product with a novel use is great.
Pricing Psychology Tips
This is a cool graphic by @KateBour with 12 different pricing psychology tips.
Feb 24, 2024
Copywriting
Pricing
Images
Explaining Monitor Refresh Rate
This is a great image that takes a technical topic (monitor refresh rates) and just SHOWS the reader what the difference is between a...
Nov 29, 2020
Images
1967 version of “eCommerce”
This Johnson Smith Novelty Items magazine ad was how the 1960’s version of “eCommerce” companies worked. They would make compact ads like this with...
Jul 1, 2021
Ads
Print Ads
Pricing for SAAS urges annual pricing
With a button click the pricing changes but the "save up to 35%" deactivates but the text offer stays present. The best value plan...
Apr 17, 2022
Pricing