I like this ad because it gives people a new way to use Tang: Drink it as a breakfast drink!
By today's standard it doesn't seem super wise to drink ~30 grams of sugar in the morning when you can just as easily have water, but the marketing idea of getting people to use more of the product with a novel use is great.
Noah Kagan’s Million Dollar Weekend Book Cover Split Test
Look at this “Split Testing” Noah Kagan did to find the right book cover: He took a picture from a book store shelf, then...
Feb 13, 2024
Outdoor Advertising
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Interesting
Wild Turkey's thinner steaks & smaller cars ad
This is the best of a series of ads Wild Turkey did in this style. It's bitingly funny, unapologetic, and memorable. It also does...
Jun 8, 2020
Ads
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Copywriting Example - Blog Post
A before/after analysis of a blog post that went viral. Image Description The image presents a "Before" and "After" comparison of a blog post...
Jul 12, 2017
Copywriting
How To Create Advertising That Sells - David Ogilvy Ad
This is the classic Ogilvy & Mathew Ad. Ironically by giving away all their secrets they ended up making a ton of money off...
Jul 10, 2017
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