This simple magazine ad from 1966 shows why parents (who are the ones who will actually pay for the thing) will love this toy horse.
It says things like:
Back in the day this is how things used to be sold. Advertising in the back of speciality magazines was a huge business.
This was how copywriting started. Since it …
This is a great ad because it SHOWS the reader what the sunglasses do instead of just telling them.
Even without reading any of the copy, the reader will understand …