Autonomous Chair Video Ad with Callouts
This is a great ad because it sets up a comfortable + happy guy on an Autonomous chair vs an uncomfortable woman on a “regular” office chair.
Then it zooms …
Category: Ads
These are clever and high-performing ads throughout the internet and IRL.
Cricketeer suit ad showing flexibility
This is an unusual ad, but it quickly conveys “flexibility” for this suit maker.…
“Faster than a Ferrari”
This funny Citroen ad captures people’s attention with a “negative” about the car.
It pokes fun at itself, much like this old Volkswagen Beetle ad:
…
“This space reserved for a tooth that must last 63 years”
This is a super cool headline on an old ad from 1956 for toothpaste. The combination of image and headline are great!…
Great Nikon camera ad with text callouts
This ad from 1956 awesome text callouts showcasing it’s features, much like many modern images have.…
1959 Breakfast Bar Ad
This is a nice and simple ad for a breakfast bar from 1959.…
Classic Charles Atlas comic ads
This is a famous Charles Atlas ad format that appeared in comic books for decades.
That’s part of what makes this ad so good – it blends into the rest …
Volkswagen Beetle Interchangeable Ad
This is a 1965 Beetle ad that cleverly demonstrated a Volkswagen Beetle has extremely interchangeable parts.…
HVAC Facebook Ad before/after
This is an example of a Facebook ad rewrite done in the Kopywriting Kourse’s private members’ area.
Target audience: HVAC engineers
Goal: Get the HVAC engineers to hire this agency …
Wild Turkey’s thinner steaks & smaller cars ad
This is the best of a series of ads Wild Turkey did in this style. It’s bitingly funny, unapologetic, and memorable.
It also does a great job brushing aside one …
Rescue dog ad
This takes a classic format you might recognize from old car ads and applies it to an animal rescue organization.
It’s tough to ignore the puppy dog eyes and direct, …
Omega Speedmaster Ad
The Omega Speedmaster has been connected to NASA since 1965 when it was the first watch to qualify for space travel.
This ad does a great job connecting luxury with …
Shoe repair service before + after
This 1970s print ad for a shoe repair service is great because:
- It’s built around a simple before/after image.
- It mentions 300,000+ happy customers.
- It mentions several more supporting benefits
Miro Story Mapping Ad GIF
This is a cool gif image used as a promoted ad on Twitter by Miro.…
Panel Mini Lume Cuve Explainer Video
This is an amazing explainer video that doubles as their YouTube lead-in ad. It goes through multiple features and benefits of the light, all in one 2min video.…
Mill Street Brewery Beer Print Ad
This is classic styled ad from Mill Street brewery.
It focuses on the headline, and then has a very simple and grabbing picture.…
Ford Capri Print Ad
This is a classic ad format in this order:
[BIG HEADER] [TEXT] [IMAGE]Very eye catching and nice magazine ad.…
Ski resort turns a negative review into an ad
This is a funny (but subtle) way to turn a negative review into a powerful ad.
Instead of fighting the review or trying to argue with the reviewer, the ski
…
Coronavirus mask infographic
Fine is the Middle East’s leading tissue brand. When the coronavirus pandemic hit, they published this comparative infographic showing off the benefits of their mask vs the standard white mask …
Real Estate Company Doing “FaceTime Tours”
This is a banner ad from a YouTube video featuring a real estate company doing “FaceTime Tours” since people cannot come see units in person.…