Copywriting is transferring information
The goal of great copywriting is to take what’s in your brain, and transfer it to someone else's brain in the most efficient & sticky way.
Ad
The 1 – 2 – 3 – 4 Formula for Persuasive Copy
1. What I’ve got for you? 2. What it’s going to do for you? 3. Who am I? 4. What you need to do...
Aug 7, 2017
Formulas
Nomadic Matt on writing process, Corona travel shutdown effects, and weathering the storm
It was really interesting to hear his take on how we writes, how he manages to separate traveling and working, and how the Coronavirus...
Sep 28, 2020
Podcast
Videos
Q2 is near
Whatever your 2024 goal is, you have 9 more months to complete it ❌ Q1: January, February, March ✅ Q2: April, May, June ✅...
Mar 28, 2024
Motivation
Images
Advice
The No Blame Lens
Jul 22, 2020
Formulas
Copywriting
Lenses