Copywriting is transferring information
The goal of great copywriting is to take what’s in your brain, and transfer it to someone else's brain in the most efficient & sticky way.
Each of these great images shows: How to do an exercise What is being worked out The names of muscles being worked out [gallery...
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Part of marketing is creating messages that are easy to remember. The 5,4,3,2,1 approach in this image makes it almost impossible to forget. How...