LeadPages Speedy Social Media Ad

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leadpages-social-media-ad

LeadPages nailed this one. Their ad shows a girl zipping on a bright pink scooter with one clear promise: fast page load speeds. No fluff, no feature overload, just speed.

The Marketing Lesson

The whole image screams speed. The scooter, the clean background, and the big bold claim—2.4 seconds faster—make it instantly easy to get the point. It connects visually and logically.

Why It Works

  • One benefit: no confusion, no clutter
  • Visual that matches the message
  • Specific number adds credibility
  • Bright colors grab attention mid-scroll
  • CTA (“Learn More”) is simple and inviting

Real World Examples

  • Slack’s “Make work simpler, more pleasant, and more productive” tagline sticks to one message.
  • Apple’s “Shot on iPhone” focuses only on camera quality.
  • Domino’s original “30 minutes or it’s free” zeroed in on speed.

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