How Rich People Pay No Taxes
This comparison image shows how rich people avoid paying taxes by using stocks as collateral to borrow money.
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Jack Altman's Compound Startup Thought.
Apr 28, 2021
Advice
McDonalds promotion using the “Desire to Collect” trigger
This McDonalds ad from 1975 uses one of Joe Sugarman’s Triggers called “Desire To Collect.” The desire to collect is very strong in humans,...
Nov 19, 2022
Ads
Print Ads
Copywriting
Headlines
Images
Sony professional camera old school style feature / benefits product descriptions
This description page reminds me of those old school print ads that described every feature of a product in full detail. This is a...
Apr 8, 2022
Product Descriptions
Vapona Bug Killer Spray Print Ad
This relatable image perfectly depicts the shortcomings and frustrations that this bug spray solves. Sometimes with the right images, you barely need any text...
Nov 22, 2020
Print Ads