Sugarman Trigger #8

Copywriting
Advice
Jun 20, 2020
trigger-8-sugarman

Image Description

A simple stick figure drawing featuring a character with a "BOSS" hat and a cigar, surrounded by three other figures. This visual humorously illustrates the concept of authority.

Positive Aspects

The image cleverly captures the essence of establishing authority with minimal effort. The "BOSS" hat and cigar are classic symbols of power and leadership, making it instantly relatable and memorable. This complements the post's theme about the importance of names and perception in establishing authority.

Key Takeaways

  • Establishing authority can be straightforward and effective with the right strategies.
  • The name of your company significantly influences public perception of its size and credibility.
  • Using authoritative symbols or language can instantly elevate your brand's status.

Additional Insights

Naming your business is like choosing an outfit for an important event—it sets the tone and influences first impressions. Just like how a "BOSS" hat and cigar do the trick in the image, picking a strong, authoritative name for your company can set you apart and command respect. Consider how iconic brands like "International Business Machines" (IBM) leveraged their names to signify authority and scale.

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