The keyword "Copywriting" from 2004 to now

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This intro to a piece on "Precision Writing" is great because it shows the difference between being concise vs being wordy. Instead of a...
This is how Copywriting Course gets traffic from free sources (blog + social media) and turns it into community subscriptions and large projects leads.
This Captain Morgan Rum print ad lets readers write to receive free Captain Morgan recipe booklet. Red areas are most likely to attract attention,...
This chart takes a bunch of confusing numbers and puts them into an easy-to-understand chart. The color-coding makes things super clear.
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