Ross Hudgens runs Siege Media, and they consistently land massive clients like Airbnb, Zillow, and Intuit. How? By focusing less on SEO “hacks” and more on content that actually earns links and traffic.
Why It Works
Builds trust with recognizable logos (instant authority)
Focuses on ROI-driven SEO, not vanity metrics
Uses data and creative content to drive real results
Positions Siege as the “obvious choice” for big brands
Examples
Zillow’s guides rank for hundreds of home-buying keywords
Casper’s sleep content dominates search results using Siege’s framework
ZipRecruiter’s blog pulls in organic traffic from career tips crafted by Siege
Shutterfly’s content hub brings in massive seasonal search traffic
Big brands don’t gamble on fluff; they hire Siege because results compound.