Saudis are the richest people on earth
A quick look at the scale of Saudi wealth, shown through the private jets their elites fly.
Is Diet Culture Dead? SkinnyPop’s Bold Pivot
Nev breaks down SkinnyPop’s bold shift from diet lingo and what it means for brand credibility.
The service business pays so well
Nev shares a real-world example of how a niche, technical skill (wallpaper installation) turns into a high-paying service business
Mastering Trial Reels in 2026
In 2026, creators have taken trial reels to a new level. Instead of hard sells, they’re using quick demo-style videos...
13 tools I use to run a business
Building an online business isn’t about grinding harder—it’s about building smarter. This Instagram reel from Neville Medhora nails the concept:...
The AIDA Model in Marketing (Why It's Important + What It's Used For)
The AIDA formula—Attention, Interest, Desire, and Action—is one of the oldest and most reliable frameworks in copywriting. In the video...
Short vs. Long-Form: What Top Creators Are Really Posting
A new NP Digital chart shows that an overwhelming 92.7% of top creators focus on short-form videos under five minutes....
DeArrow's gif for "de-sensationalizing" YouTube Titles and Thumbnails
The image shows a split YouTube feed — the left half packed with over-the-top titles promising the impossible, and the...
The Ad That Turned “Uncool” Into a Sales Superpower
This 1960s Volkswagen ad looks simple—just a man peeking into a VW bus. But it’s a masterclass in flipping objections...
How Humor Makes a Warning Stick
This zoo nailed the art of making people actually read a warning sign. Instead of the usual “Danger: Do Not...
Everything We Use to Run Copywriting Course and SwipeFile
I pay for about 14 pieces of software that return 500x their cost, and I run CopywritingCourse and SwipeFile.com on...
Make People Laugh, Then Make Them Click
This landing page joke nails a hard thing: turning a boring CTA into a delightful surprise.Marketing AnalysisAt the bottom of...
The Marketing Power of Emotional Timelines
This chart hits you in the gut. It shows how “time spent with children” peaks and then fades. That's emotional...
Most People Aren’t Using AI Yet (That’s Your Edge)
Everyone on X thinks the world is overrun with AI tools. But step outside the tech bubble and… crickets. Codie...
PostHog funny changelog video
PostHog turned their boring changelog into a short, cheeky video update. That’s right, a product update video that’s actually fun...
Why more AI might mean MORE jobs
Gary Tan (CEO of Y Combinator) talks about examples through time where the automation of jobs actually made the industry...
Where to Market Your Biz (Without Guessing)
Most founders make the same mistake: yelling on the wrong platform. Natia Kurdadze’s tweet nails the fix—she maps each business...
3 ways to amp up your copywriting
Neville shares three quick upgrades that can instantly make your writing pop. You don’t need years of practice—just a few...
Design is how it works Apple video
Apple’s magic isn’t just how their stuff looks. It’s how it works. This video nails that simple but powerful truth:...
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After 4 years of doing onboarding calls, I have them down to typically 10 minutes on average and much more effective than they used to be at 40 - 60 minutes.
No small talk, no slides, no bs about the weather, no upsells, no selling the product.
Here's the "script":
You:
Hi! Thanks for hopping on the call, how can I help? ...
The 10-Minute Onboarding Call That Wins Customers Fast
Most teams drag new users through long demos and salesy onboarding calls. Chris Frantz flipped that script—he cut his calls...
Neville MedhoraSora videos starting to look crazy real
Sora’s new AI videos look freakishly real. Short, educational clips? It nails those. If you don’t ask it to make...
Decoding Entertainment Occupations: Marketing Insights from Structured Visuals
This chart makes it crystal clear: entertainers aren’t just clowns and singers anymore. “Digital Content Creators” now sit alongside DJs...
Hampton Storytelling About Page
Most About pages feel like a stiff LinkedIn summary. But Hampton’s page flips the script. It tells a story —...
What kids wanna be when they grow up graph
Gen Alpha doesn’t dream of white coats or corner offices. They dream of ring lights and followers. According to this...