Why learn calculus?
Subjects like calculus were hard to get excited about because they never told you WHY this was helpful.
If you give zero evidence why something is useful, it’s hard to …
Local business A-Frame marketing
Saw a good example of local business marketing while driving in Houston:
It’s a simple A-Frame this window cleaner puts out in front of a house while cleaning.
If you’re …
Crossed 100,000 Subscribers YouTube Plaque
Hey check it out I got one of those 100k subscriber YouTube plaques!…
Gary Halbert the Millionaire
This letter made Gary Halbert a millionaire in 1971. A simple one-pager printed out, sealed in an envelope, and sent to every person in the phone book with the same …
Figma to Production
I’ve been moving designs from Figma into actual live pages, and this meme captures it perfectly 😂
Design mockups look so awesome in Figma, but when actually translating them into …
“The Most” of every United State
This is a fun graphic with something that each state has the most of.
I’m from Texas: We apparently have a lot of wind energy!
Also this is the kind …
Pricing Psychology Tips
This is a cool graphic by @KateBour with 12 different pricing psychology tips.…
Michael Cera + CeraVe Advertising Campaign
I really like this Michael Cera + CeraVe advertising campaign 😂
This was developed by WPP and Ogilvy after seeing random rumors on Reddit that Michael Cera created CeraVe.
Weeks …
Book Split Test: Rob Roseman’s WTF Divorce Journal
In our Copywriting Course Office Hours member Rob Roseman said he wanted to a release a book to his Instagram followers:
Just 4 weeks after thinking of the idea I’m …
Book Split Testing: Noah Kagan’s Million Dollar Weekend
Look at this “Split Testing” Noah Kagan did to find the right book cover: He took a picture from a book store shelf, then rendered different colors of the book …
Genius Litter Comparison Chart
A simple comparison chart can make-or-break someone’s decision to buy. Here’s a great one from Ramon Vanmeer’s company Genius Litter (which was recently on Shark Tank). …
Zoom Etiquette Chart
If someone hits a vape during a call I don’t think I’d mind that much 😂
Music in the background? Well that’s just rude.…