Newsletters are just blogs.
Newsletters are usually a bunch of short posts and thoughts listed out. This is what most blogs were.
The thing that newsletters solved versus blogs: DISTRIBUTION.
When you publish a …
Newsletters are usually a bunch of short posts and thoughts listed out. This is what most blogs were.
The thing that newsletters solved versus blogs: DISTRIBUTION.
When you publish a …
Sprinkling in some “Social Proof” is one of the simplest additions to sales copy.
Look at this email footer and how it gains so much credibility by adding a few …
I learned a lot about pools from this simple Instagram Ad. The combo of showing an unfinished pool without water then highlighting (with text and arrows) the different parts of …
While Figma and other UI/UX designers are clearly the best way to do wireframes professionally, it seems like just drawing stuff via pen/paper is the easiest way to get started …
The CyberTruck buzz reminds me of the iPhone launch:
– Everyone thought it was partially stupid (no keyboard was a VERY big deal back then).
– So drastically different it …
This billboard is simple and totally brilliant!
Plot Twist: It’s not real, it was just a fun Reddit thread, but this billboard would probably work well IRL (although it would …
Awesome retro advertising for an AppSumo promotion! This is emulating the box of Windows 95….except with a taco 🌮…
This is an amazing homepage for a marketing agency, totally made me laugh and pay attention!…
One of the best graphics I’ve seen for messaging consulting. You know something is good when you see it and go, “I would love to copy that!”…
This is the paint equivalent of good copy:
Slightly modify where the paint is (and isn’t) and it changes up the whole thing.…
Did an interview with @nathanbarry where we talk about who is making money with newsletters. Also:
– Setting up “Creator Flywheels” (important!)
– ConvertKit marching towards a billion dollars
– …
While I understand over zealous management killed off WeWork, I am a bit saddened by this because I had WeWork offices all over the place and loved them.
Of alllll …
This would be such a cool experiment to try out. Walk around in public with a QR code and see how many website visits you get.…
Great chart by @asmartbear that shows how cash in the bank affects your lifestyle.
$1,000 = “I can’t lose my job.”
$100,000 = “I can own my house.”
$2,000,000+ = …
This guys AirBnB revenue went up after painting his rental house black.
This was in Mt Hood, Oregon. Original post is here:
The Pareto Principle states 20% of activity will account for 80 percent of results.
You can see it demonstrated here on certain consumer products.
Things like detergent, chocolate, and toilet …
My dream marketing experiment:
Put a QR code on the Las Vegas Sphere and see how many people click it.…
When an industry dies, it doesn’t just disappear into oblivion right away. It slowly shrinks, then shrivels, then consolidates, then becomes a small niche. Think:
What a cool advertisement displaying the value of learning English:…