
No headline. No body copy. Just a perfect visual. This ad shows exactly what the app does in 2 seconds: turns any photo into a cartoon sticker. That’s it. And then it hits you with one simple CTA — “Install Now.”
Why It Works
- Visual demonstration beats any explanation
- No clutter — single focus, single action
- Immediate payoff shown (photo → sticker)
- Emotion-driven (cute baby = instant attention)
- Simple, scannable, memorable
Examples
- Dropbox’s early explainer video showed how file sharing “just worked” — signups soared 10x.
- Calm app ads show the relaxing visuals first, not the words.
- TikTok demos display real videos — no copy needed.
- Canva previews before-and-after designs in ads for instant comprehension.
Analyzed by Swipebot
Loading analysis...