In addition to showing the product right off the bat, this add uses logical reasons on why to buy a Gremlin. This is much like VW Beetle ads where logic and reason were used to sell the car because it wasn’t particularly sexy or cool to drive, but more practical.
This ad would appeal to the logic framework of someone’s mind.
This is the method the late consultant Ivy Lee said to organize your tasks for the day
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In print advertising you had to cram a lot of information into a small space.
This 1962 ad hits all the points of a good sales message:
• Attention: Grabs …
In one quick page, this graphic teaches you much of what you need to know about different types of potatoes.…
This headline really creates quite a bit of curiosity with the giant headline “Oops! We goofed”
I didn’t WANT to read the smaller print of this 1964 ad, but HAD …
This is a great simple ad showing off McDonald’s new salads (this was the 1980’s). I wonder if the “toss em all day” was a purposeful joke or not 😂…
