I love car ads that actually promote the FEATURES of the car, and this 1973 Ford ad does it perfectly....
Ahhh 1978, where your whole marketing pitch is: “Big fat guys can fit in the car!” 😂 Image Description The...
Interesting print ad for the F-35 Joint Strike Fighter project. The hidden subtext of this ad was it was published...
Here’s a cool graphic that shows a few ways to improve your CTA (Call To Action).
This classic campaign for the VW Beetle always poked fun at how “ugly” the car was, but then retorted with...
This is a great home page from software company Synthesia. It has an easy headline, 3 key features and benefits,...
This sign at a CB2 store stepped up their copy from “Now Hiring” to “Dream Job Alert” which is far...
This Instagram ad for a snoring prevention device gives 4 reasons to use their product instead of the standard breathing...
Whose hot dog would you want in your mouth? Joe’s -or- Max’s? Joe has the same hot dog, but Max...
It seems like Bud did a better job of reaching out to new audiences in 1969 than recently 😬 This...
Before the internet, the way a “lead magnet” worked was getting someone to send you a physical piece of mail...
This pressure washing ad was….pressure washed into the side of a highway 😂 ✔️Cheaper than a billboard ✔️Gets lots of...
Ok while I admit this headline sounds a little BuzzFeed-Clickbait…it definitely got my attention and lead me to reading the...
This ad justifies drinking Kool-Aid over soda for it’s nutritional value and price value. I might call BS on the...
This ad from McClure’s Magazine in 1909 seems eerily familiar to the advertising promises of many modern supplements: It’s got...
This headline totally got me to look closer at the ad, and understand that Minute Maid gives me more OJ...
From this product awareness campaign I like their use of dumb puns! “Go bananas” “It’s got appeal” The Banana Shake...
Ok, this isn’t the most clever ad on the planet…it’s just a silly pub, but I thought this did the...
This ad for the CaveDay co-working service has a great headline that describes the product, and has an image showing...
Guinness Beer had a long running series of ads with different animals, but this toucan stole the show! For decades...