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once-software

Awesome copy announcing “Once”

37Signals posted this awesome copy on Once.com, and it explains how they’re charging only ONCE for their software and no...

Copywriting/Home Pages/SaaS Pages
Sep 19, 2023
cadillac-1978-car-ad

1978 Orson Welles Cadillac Ad

Ahhh 1978, where your whole marketing pitch is: “Big fat guys can fit in the car!” 😂

Ads/Print Ads/Copywriting
Aug 31, 2023
vw-ad-ugly-is-skin-deep

Volkswagen Beetle “Ugly” Ad

This classic campaign for the VW Beetle always poked fun at how “ugly” the car was, but then retorted with...

Ads/Print Ads/Copywriting
Aug 9, 2023
Now-hiring-sign

Great alternative to “Now Hiring” sign

This sign at a CB2 store stepped up their copy from “Now Hiring” to “Dream Job Alert” which is far...

Wisdom/Copywriting/Outdoor Advertising
Jul 8, 2023
budweiser-beer-ad

Budweiser’s ad reaching out to new audiences

It seems like Bud did a better job of reaching out to new audiences in 1969 than recently 😬 This...

Ads/Print Ads/Headlines
Jun 23, 2023
Grabbing-coffee-maxwell-ad-headline

Grabbing coffee headline

Ok while I admit this headline sounds a little BuzzFeed-Clickbait…it definitely got my attention and lead me to reading the...

Ads/Print Ads/Copywriting
Jun 13, 2023
brain-power-grape-nuts

Selling supplements in 1909

This ad from McClure’s Magazine in 1909 seems eerily familiar to the advertising promises of many modern supplements: It’s got...

Ads/Print Ads/Funny and Weird
Jun 10, 2023
Video-editing-burnout-ad

Video editing burnout ad

Ok, this isn’t the most clever ad on the planet…it’s just a silly pub, but I thought this did the...

Ads/Instagram/Headlines
May 24, 2023
Budweiser-Whiffability-Test-1966-print-ad

1966 Budweiser “Whiffability Test” Ad

This clever ad probably makes ya want to smell a Budweiser! In the copy it describes how to setup your...

Ads/Print Ads/Copywriting
May 11, 2023
1973-ford-pickup-ad

1973 Ford Pickup Print Ad

I love car ads that actually promote the FEATURES of the car, and this 1973 Ford ad does it perfectly....

Ads/Print Ads/Copywriting
Sep 3, 2023
CTA_say-this

Different Call To Action Examples:

Here’s a cool graphic that shows a few ways to improve your CTA (Call To Action).

Copywriting/Headlines/Images
Aug 23, 2023
Synthesia-home-page

Synthesia home page

This is a great home page from software company Synthesia. It has an easy headline, 3 key features and benefits,...

Signup Forms/Copywriting/Home Pages
Jul 22, 2023
Brand-Names-print-ad

Which hot dog would you choose

Whose hot dog would you want in your mouth? Joe’s -or- Max’s? Joe has the same hot dog, but Max...

Ads/Copywriting/Headlines
Jul 6, 2023
power-washing-ad

Pressure Washing Ad

This pressure washing ad was….pressure washed into the side of a highway 😂 ✔️Cheaper than a billboard ✔️Gets lots of...

Ads/Outdoor Advertising/Funny and Weird
Jun 21, 2023
Kool-Aid-Benefits-Ad

Kool-Aid Benefits Ad

This ad justifies drinking Kool-Aid over soda for it’s nutritional value and price value. I might call BS on the...

Ads/Print Ads/Copywriting
Jun 12, 2023
mcdonalds-banana-ad

McDonald’s Banana Puns Ad 1976

From this product awareness campaign I like their use of dumb puns! “Go bananas” “It’s got appeal” The Banana Shake...

Ads/Print Ads/Headlines
May 26, 2023
lovely-day-for-a-guinness-ad-2

The Guinness Toucan Ad Series

Guinness Beer had a long running series of ads with different animals, but this toucan stole the show! For decades...

Ads/Print Ads/Headlines
May 12, 2023
hexclad-gordan-ramsay-ad

“The Rolls Royce of Pans” Twitter Ad

This HexClad cookware Twitter ad has a cool headline PLUS a catching image with Gordon Ramsay.

Ads/Copywriting/Tweets
May 6, 2023

Command Palette

Search for a command to run...

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