Clixlo Price Comparison Ad

clixlo-price-comparison-before-after-ad

This Clixlo ad nails it by making one simple comparison: 7 tools vs. 1 tool. The visual split and price difference instantly drive home the value. You don’t even need to read the fine print to get the message.

Why This Works

  • Contrast principle: Two sides, one expensive and complicated, the other cheap and simple.
  • Visual clarity: Minimal text, strong icons, bold pricing.
  • Instant comprehension: Viewers “get it” in under three seconds.
  • Pain + relief: Shows the headache (7 tools) then the fix (1 tool).

More Ads Using the Same Trick

  • Apple’s “Mac vs. PC” campaign made simplicity cool.
  • Loom’s homepage compares recording + sharing workflows, showing less steps.
  • Canva shows “before” (5 tools) vs. “after” (1 platform).
  • Notion highlights “Replace six apps with one workspace.”

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