Email newsletter landing page limits viewer to one action
Feb 2, 2022
Home Pages
Landing Pages
Newsletter
This above the fold only landing page only allows the user to do one thing: Submit their email.
The headline is clever & vague. The sub line gives a bit more info regarding the service: "A free daily newsletter" and the mock up of the newsletter gives you a peak at what to expect.
Morning Brew has a huge following at this point. I would imagine that most signups are now referral based. So they can get away with the vague copy.