Number-driven reason ad for mobile notification service
This Instagram ad appeals to your logical side to show that the cost to reach your audience has gone up on every social platform except mobile app notification pushes.
Analyzed by SwipeBotSwipeBot
Image Description
The image is a stark, black Instagram ad from Tapcart, highlighting the year-over-year increase in the cost to reach audiences on various social media platforms, with notable increases for Facebook, Instagram, TikTok, YouTube, Google, and Snapchat. In contrast, mobile app push notifications show "NO INCREASE," emphasizing their cost-efficiency. The ad features a "Sign Up" button.
Positive Aspects
- Clear Contrast: The ad effectively uses contrasting colors to highlight the rising costs on social media platforms versus the stable cost of mobile app notifications.
- Logical Appeal: By presenting specific percentage increases, the ad appeals to the viewer's logical side, making a compelling case for mobile notifications.
- Call to Action: The "Sign Up" button is prominently displayed, encouraging immediate engagement.
Key Takeaways
- Social media advertising costs have significantly increased across major platforms.
- Mobile app push notifications remain a cost-effective method with no increase in costs.
- Tapcart positions itself as a solution for efficient audience engagement through mobile apps.
Additional Insights
If you’re looking to optimize marketing spend, consider the untapped potential of mobile app notifications. It's like finding a tiny oasis in a desert of rising prices!
