The “DIY” Lens
Nest sales email has a good set up headline
The headline sets up the sub line to tell you why it’s so great with its many benefits. This could be an old school print ad.…
1953 Revere Ware Cooking Tools Ad
This is a simple and effective print ad showcasing the entire lineup of a cookware brand, and it gives an image and quick description of each product.…
John Carlton’s headline paints a picture in the readers head
This is one of John Carlton’s Best Ads. I love this headline because it paints a memorable picture in my head. It also unconsciously conveys that if a man with …
Gary Provost on writing w/ short sentences.
A interesting take on keeping your writing fresh and interesting even if you are not saying the most interesting things.…
Account upgrade email transforms into sponsorship offer
This email designed to upgrade customer to a paid tier. They copywriter was clever and made a win win situation even if the client didn’t upgrade.
They obviously need more …
