Why You’re NOT Rich

Ever see someone blow up online and think, “Dang, they just got lucky!” Spoiler: they probably didn’t. They just did 50x more work than you did.

Marketing Analysis

Big marketing wins usually look like overnight success stories. But behind each one is a graveyard of failed posts, ads, and emails. The winners just don’t stop testing.

Why It Works

• Each failed attempt gives data on what doesn’t work.
• Volume compounds learning speed.
• More tries = more chances to hit something viral.
• Consistency builds audience trust and algorithm momentum.

Examples

• MrBeast uploaded over 400 videos before one broke 1M views.
• Mailchimp tested emails weekly for years before hitting scale.
• HubSpot blogged daily for a decade to dominate SEO.
• Sarah Blakely pitched Spanx to 100+ buyers before one said yes.