Headlines that tell them a surprising fact
Tell them some things about the product that are really cool and unique.
- This iPhone case is made out of the same stuff as the windows on the space shuttle.
Category: Headlines
These are examples of high converting or very grabbing headlines. A good headline can grab people to read an article, advertisement, or piece of direct mail. Use these examples to help jog your mind.
Headlines show what an amazing value it is
People understand by analogy. So compare how great a value something is compared to a familiar item.
- You’re getting this entire bodybuilders meal plan for less than the price of
Headlines that make it free
Making something free is the lowest-friction way to get someone to take an offer. Here’s some “Free Phrases” to entice them.
- Totally free for you.
- 100% free for you.
- 100%
Headlines that make it urgent
These are some power words for driving sales by making people feel a sense of urgency.
17 hours left.
17 hours left on this special deal.
17 hours left on …
Headlines that make them want to belong
People like to feel they belong. Like they’re part of an elite group. Like being in First Class. These are some power & trigger words to incite that feeling.
- Members
What Never To Eat On A Plane Envelope
This was the most opened piece of mail sent by Boardroom for over 3 years.…
How To Write Headlines Video
This is a quick 5 minute tutorial from Neville Medhora on how to write headlines using “Lenses.”
Here’s a breakdown of the lenses mentioned in the video:
“Competitive” Lens:
…
Big list of subject lines and their open rates
This is a big list of headlines and subject lines used on KopywritingKourse over the years, with their corresponding open rates.…
Stray Cat Walks Into Nursing Home, Becomes One of Its Best Employees
This is an amazing headline and picture that went viral on the internet.…
