Grabbing coffee headline
Ok while I admit this headline sounds a little BuzzFeed-Clickbait…it definitely got my attention and lead me to reading the sub-headline about “Flavor Buds.”…
These are examples of high converting or very grabbing headlines. A good headline can grab people to read an article, advertisement, or piece of direct mail. Use these examples to help jog your mind.
Ok while I admit this headline sounds a little BuzzFeed-Clickbait…it definitely got my attention and lead me to reading the sub-headline about “Flavor Buds.”…
This ad justifies drinking Kool-Aid over soda for it’s nutritional value and price value. I might call BS on the “health value” of it, but overall this ad does a …
This ad from McClure’s Magazine in 1909 seems eerily familiar to the advertising promises of many modern supplements:
It’s got vague promises of better performance, and has many “science-y sounding” …
This headline totally got me to look closer at the ad, and understand that Minute Maid gives me more OJ for my dollar!…
Ok, this isn’t the most clever ad on the planet…it’s just a silly pub, but I thought this did the job at getting my attention and click through to the …
This ad for the CaveDay co-working service has a great headline that describes the product, and has an image showing how it works (big Zoom call with other people co-working)…
Guinness Beer had a long running series of ads with different animals, but this toucan stole the show! For decades Guinness ran these cute toucan ads:
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This clever ad probably makes ya want to smell a Budweiser! In the copy it describes how to setup your own Whiff Test and see that Budweiser is the clear …
This HexClad cookware Twitter ad has a cool headline PLUS a catching image with Gordon Ramsay.…
As Apple started getting bigger and bigger, its logo got simpler and simpler.…
Welllll maybe eating Jello all day won’t make you lose much weight, but in 1952 this was promoted as a great tasting yet lower-in-calorie dessert. Not sure why he’s weighing …
A hilarious 1967 print ad with a shocking image, intriguing headline and copy making you crave a banana. 🤣…
This simple ad on Twitter shows a wallet on Day 1 and Day 1,582….and it looks exactly the same….showing that it lasts years without tattering.…
If you wanted to flex as a kid, you showed up with the box of Crayons with the built in sharpener! This unique feature stood out, and was also very …
This ad from 1959 shows some of the original Crayola advertising. This cool ad shows a little kid with his “hands against a store window” looking at a box of …
As a copywriter I love simple and effective ads. This MarketHire ad on Instagram shows “Lisa” who can increase your email engagement by 70%. It clearly shows this is a …
This “reverse psychology” style ad campaign from Avis did a fun judo-move and turned their “being only No. 2” status into the reason you SHOULD rent a car from them! …
Best non-clickbait headline ever! The restaurant reported an increase in sales saying “Some customers came back to eat twice in one evening.” 😂…
This headline gets straight to the point: This is the CHEAPEST pickup you can buy! The smaller copy then goes on to prove why this is a cheap truck to …