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apple-logos-get-simpler

Apple Logo Gets Simpler

As Apple started getting bigger and bigger, its logo got simpler and simpler.

Copywriting/Headlines/Images
May 4, 2023
gets-better-with-age-wallet-ad

“Gets Better With Age” Twitter Wallet Ad

This simple ad on Twitter shows a wallet on Day 1 and Day 1,582….and it looks exactly the same….showing that...

Ads/Tweets/Headlines
Apr 19, 2023
hire-marketers-ad

MarketHire to-the-point ad

As a copywriter I love simple and effective ads. This MarketHire ad on Instagram shows “Lisa” who can increase your...

Ads/Instagram/Copywriting
Apr 12, 2023
Headline-cocaine-chicken

When you’re trying to hit the quota 😂

Best non-clickbait headline ever! The restaurant reported an increase in sales saying “Some customers came back to eat twice in...

Funny and Weird/Headlines
Mar 25, 2023
1951 Instructional Orange Juice Ad

1951 “Instructional” Orange Juice Ad

This ad cleverly shows you how to use the product…and to use A LOT of it! Not sure if this...

Ads/Print Ads/Copywriting
Mar 12, 2023
Swanson-3-Course-TV-dinner

Swanson “3 Course” TV dinner

Ok…maybe in 1970’s this looked appetizing, so this image would’ve been very grabbing. However my favorite thing about this is...

Ads/Print Ads/Headlines
Feb 27, 2023
Great-unsubscribe-email-from-drizly

Great unsubscribe email from Drizly

Sometimes using a "pattern interrupt" is great way to grab attention. A "pattern interrupt" can be something something that's a...

Essay/Copywriting/Emails
Feb 22, 2023
great-headline-for-atari-ad

Great headline for Atari ad

“Don’t watch TV tonight. Play it!” This was a great headline in 1978 when “Playing the TV” was a totally...

Ads/Print Ads/Copywriting
Feb 8, 2023
Handwritten-door-flyer

Handwritten door flyer

This door flyer appears to be handwritten, so it kind of catches your attention, and then goes into why replacing...

Ads/Print Ads/Copywriting
Feb 3, 2023
chiquita-banana-ad

1967 "What does a banana have to be to be a Chiquita?" Ad

A hilarious 1967 print ad with a shocking image, intriguing headline and copy making you crave a banana. 🤣

Ads/Print Ads/Copywriting
Apr 23, 2023
Crayola-Print-Ad-with-Great-Headline

1959 Crayola Print Ad with Great Headline

This ad from 1959 shows some of the original Crayola advertising. This cool ad shows a little kid with his...

Ads/Print Ads/Copywriting
Apr 15, 2023
Avis-cant-afford-half-empty-gas-tanks-ad

Avis “We’re only Number 2” Ad Campaign

This “reverse psychology” style ad campaign from Avis did a fun judo-move and turned their “being only No. 2” status...

Ads/Print Ads/Headlines
Apr 11, 2023
1912-house-material-ad

1912 mail order house plans

This ad is a little confusing, it sort of “implies” you can build a 7 bedroom house for $759 to...

Ads/Print Ads/Headlines
Mar 16, 2023
Wrangler-Jeans-Ad

1975 “Recession Copy” for Wrangler Jeans Ad

This ad for Wrangler Jeans promotes the idea of getting your money’s worth with their jeans…this copy was written in...

Ads/Print Ads/Copywriting
Mar 3, 2023
1972-print-ad-with-good-image-but-bad-everything-else

1972 print ad with good image but bad everything else

I was struck by the imagery of this ad, and it got me curious to keep reading. It goes on...

Ads/Print Ads/Headlines
Feb 26, 2023
1986-honda-helix-ad

1986 Honda Helix Ad - YUCK!

This is clearly the ugliest scooter ever made….and Honda used it’s striking appearance as the main attention grabber on this...

Ads/Print Ads/Headlines
Feb 12, 2023
1956-headline-for-crest-toothpaste

Great 1956 Headline for Crest Toothpaste

I thought this headline was great: WORLD’S GREATEST WEAPON AGAINST TOOTH DECAY

Ads/Print Ads/Headlines
Feb 5, 2023
monkey-2

1962 “Pet Monday” ad

In print advertising you had to cram a lot of information into a small space. This 1962 ad hits all...

Ads/Print Ads/Funny and Weird
Jan 27, 2023

Command Palette

Search for a command to run...

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