Curated Inspiration Library for Marketers and Creators
SwipeFile is your go-to place for proven examples of marketing, copywriting, ads, design and much more. New content added daily, so you'll never run out of ideas!
"Why are the wheels crooked" Volkswagen Ad
Yet another amazing Volkswagen ad that has a VERY catchy headline and image that make you want to read the...
Tools are bought, Transformations are sold
Instead of trying so hard to "sell" you can focus more on helping achieve a goal. Turns out HubSpot's top...
Burger King "Actual Size" Print Ad
This magazine ad for a Whopper is nothing really special, but it's main genius is saying "ACTUAL SIZE" under the...
"Don't be the guy that looks tired" Ad
This is how "makeup for men" will happen: Products *NOT* called makeup that solve specific issues. Will likely follow the...
Good/Bad illustration for social login UI Design
This is a slick little image that quickly demonstrates the best way to make a clean social login.
Dog To English Translation image
This clever image helps explain what a dogs body language is saying by putting it into human terms.
Why you should self publish a book over going the traditional publisher route w/ Chandler Bolt
I interviewed Chandler Bolt on what he's learned from helping 5,000+ people self publish books.
Funny septic tank sign
This sign for septic tanks emptied and swimming pools filled uses a bit of dry humor to make the message...
Cockpit Drawing Explainer Image
This extremely complex cockpit is quickly simplified with simple text and drawing overlays.
Catchy "Watching TV While Vacuuming" Image
I'm a sucker for images that immediately grasp your attention, and this one definitely has a "curiosity inducing" vibe. This...
Fringe Sport CEO Peter Keller "Our business was built on content and copy"
Peter Keller is the founder and CEO of Fringe Sport, one of the largest retailers of home workout equipment. He...
Great analogy about washing hands
As someone who has worn contacts before, I can 100% understand how much you need to wash before taking out...
Spuds MacKenzie 1980's Magazine Ad
This famous 1980's campaign featured a "cool dog" named Spuds MacKenzie. It was the idea of a 23 year old...
Awesome image showing how big and small things are in the universe
This amazing image shows things going from the largest known scale, to the smallest known scale in the universe.
BariLife walk a mile a day challenge
This signup page for BariLife's walk a mile a day challenge shows how much they care about their customers by...
Car company chart
In a single small image this clever hub-and-spoke chart show which car companies own different car brands. Through this image...
Ayman Al-AbdullahHow To Get On AppSumo (Featuring Ayman Al-Abdullah, President and CEO of AppSumo)
Every week I get approached by people asking how to get their product on AppSumo, so thought we’d go straight...
Cable Management Product Before/After
This simple image shows what this cable management product can do using a simple before/after photo.
Wake up to Tang
I like this ad because it gives people a new way to use Tang: Drink it as a breakfast drink!...
Chemicals used in cigarettes
The genius of this simple image is it shows the scientific name of a chemical plus a scary thing it's...
Starting a barbershop (with a twist) and local business marketing with Jason Gourd of Sorek
Jason Gourd is owner of Sorek, an upscale barbershop in Austin, TX. that has a unique twist….it also sells high...
Good/Bad illustration for UX about thumb placement
This quickly demonstrates a place where you should put a button on a phone.
Which Whisk image
This little image explains a bunch of different styles of cooking whisks in one easy image.
The State of SEO w/ Ross Hudgens of Siege Media (Strategy, Branding, and Tools)
Ross Hudgens runs Siege Media. They are literally the ONLY SEO company I recommend people to. They handle medium to...
