
🎤 SWIPES Email (Friday June 7th, 2024)
Your Friday SWIPES Email !😃!Friday, June 7th, 2024An educational (and fun) email by Copywriting Course. Enjoy!🎤 Listen to this email...

Social Media → Community Funnel
This graphic nails how smart creators build communities that print trust (and sales). It shows a simple but powerful flow:...

When core beliefs are formed
That chart shows how our perception of time shrinks as we age. The first 21 years feel massive, while the...

1 idea executed vs 1 million ideas
This image nails a common marketing truth: ideas are cheap, execution is priceless. A million ideas sitting in your notes...
Interview: Mike Feldstein - Riffing on Business Ideas
Most people chase business ideas that sound fancy. But in this video with Mike Feldstein, the gold nugget was simple:...

🎤 SWIPES Email (Friday May 31st, 2024)
Friday, May 31st, 2024An educational (and fun) email by Copywriting Course. Enjoy!🎤 Listen to this email here:Swipe: This truck was...

Better Pitch Project Pricing
Three columns. Three prices. One solid marketing move. This pricing page uses tiered pricing to guide the buyer toward the...

Remote vs Onsite pricing model
Here’s a pricing table that does something brilliant: it charges differently for remote vs onsite work. Simple idea, but super...

ConversionWise CRO Comparison Graphic
This chart from ConversionWise nails the perfect visual pitch. It quickly shows how their CRO service stacks up against media...

What a copywriter does
People often think copywriters just write tweets or ads. But this post from Alex Lieberman shows the real deal: it’s...

Evolution of the Alphabet chart
This chart shows the wild evolution of our alphabet—from ancient squiggles to the clean A-Z we know today. It’s a...

Eight Sleep Product Comparison Page
Ever been stuck trying to choose between three similar products? Eight Sleep nails the comparison page game. Their layout makes...

Ad Professor Agency Homepage
This homepage gives you only two choices: “Improve your advertising?” YES or NO. That’s it. No fluff. No scrolling. Just...

🎤 SWIPES Email (Friday May 24th, 2024)
Friday, May 24th, 2024An educational (and fun) email by Copywriting Course. Enjoy!🎤 Listen to this email here:Swipe: Look at the...

DesignScientist Agency Homepage
Most design agencies talk about “beautiful branding.” This one talks about “scientific revenue growth.” That’s a totally different flex. The...

Building New Products Pyramid
Ever try selling something awesome and… crickets? This pyramid explains why. It shows the levels people climb before they’re ready...
Qualities to sell a company for a very high multiple
Want to one day sell your business for a ridiculous multiple? Start building it like you already plan to. What...

🎤 SWIPES Email (Friday May 17th, 2024)
Friday, May 17th, 2024An educational (and fun) email by Copywriting Course. Enjoy!🎤 Listen to this email here:Swipe: This is a...

🎤 SWIPES Email (Friday May 10th, 2024)
Edition: Friday, May 10th, 2024An educational (and fun) email by Copywriting Course. Enjoy!🎤 Listen to this email here:Swipe: I saw...

Crappy Plunge Ad
Ever seen an ad so bad it’s good? That’s exactly what’s going on with Plunge’s “Our Designer Is On Vacation”...

How much time you spend with __________ vs age (chart)
This chart shows how our time with family, friends, coworkers, and even ourselves shifts dramatically as we age. It’s not...

🎤 SWIPES Email (Friday May 3rd, 2024)
Edition: Friday, May 3rd, 2024An educational (and fun) email by Copywriting Course. Enjoy!🎤 Listen to this email here:Swipe: You know...

AIDA Formula low effort -> high impact
Gus Tiffer nailed it: the most “stupidly simple” copy template might also be the most powerful. The AIDA formula has...

Really intriguing billboard
This billboard looks almost “too simple.” Just a black-and-white shot, a censored face, and the words really.com. No brand. No...