
Rand Fishkin's "Audience Influence Spending" Slide
Rand Fishkin showed this killer chart comparing where audiences are influenced vs where marketers spend money. Spoiler: they don’t match...

Cool email pop-up says they "refund random orders"
Most popups beg for your email with weak sauce like “Join our newsletter.” Snooze.Rixx Eyewear did it right. Their popup...

Hormozi Simple Email SOP
If writing emails makes you cringe, Alex Hormozi has a fix: a three-step “Email SOP” that keeps things simple and...

Another cute PostHog email
Billing limit emails are usually the worst. You read them, sigh, and move on. But PostHog flipped that on its...
$3,000,000 email copy I did for a farm company
Sometimes, a few words can grow crops of cash. Nev helped a farming company rewrite just three emails—and those emails...

Shinesty “Emails Suck” email signup:
Shinesty’s email signup popup hits hard and funny: “Emails suck, ours don’t.” Instantly, you know what they offer and how...

The Anatomy of Great Newsletter Design
If your newsletter looks messy, readers bounce. This visual from EmailLabs shows a clean blueprint every marketer should steal: headline,...

Write a business E-Newsletter in 5 Steps
Most newsletters flop because they’re random info dumps. This visual from ClassyWriting nails how to fix that with a clear...

Newsletter Template with formatting
This email template nails the basics — clear structure, visual hierarchy, and obvious calls to action. It’s clean, repeatable, and...
Why every founder should do their own emails
When founders write their own emails, magic happens. The tone is real. The words sound like a human, not a...
These are the credit cards points that you want
Ever notice how some people get free flights while others barely snag a $50 gift card with the same spending?...

70% Content and 30% Sales = Never Get Mad
AppSumo emailed nearly a million people every day and didn’t get flagged as spam. The secret? Each message was 70%...

Balsamiq Popup Wireframe
This Balsamiq wireframe nails what a good landing page pop-up should look like. It’s clean, direct, and impossible to miss...

Lindsey Gamble's Newsletter Signup
This newsletter signup form nails the trifecta of clarity, credibility, and curiosity. Lindsey Gamble’s pitch makes you instantly understand what...

Everyone wants your email address
Look at that cartoon yelling: “PLEASE ENTER YOUR EMAIL!!” It’s funny because it’s true. Every website you land on wants...

Bark Box email signup if written by a dog
BarkBox doesn’t just sell dog toys; they speak dog. Their email signup form playfully asks, “Wanna sniff butts?” instantly making...

My Newsletter Marketing Summit Notes
Messy handwriting, gold-level marketing insight. These handwritten notes from the Newsletter Marketing Summit break down how top creators grow, monetize,...

YouTube email uses gif's to show features
YouTube nailed this email to Premium members. Instead of paragraphs explaining new features, they used looping GIFs to show them...

Ayo Yoga's 10% off signup form
This signup form is a masterclass in simplicity. Alo Yoga trades a small incentive for a valuable email and even...

Grok 3 AI Prompting Hacks
Want better answers from ChatGPT (or any LLM)? Use this simple prompt formula from @toolandtea’s visual guide: Acting as [Role],...

Computer science professor note to students about using AI
A computer science professor sent his students a blunt message: stop using AI to do all your work. He compares...

PostHog's awesome product announcement email
PostHog doesn’t “announce new features.” They make art. Their email about mobile session replay looked more like a meme than...

Cool SwipeFile Newsletter Signup GIF
This image nails it. It instantly shows what SwipeFile emails are all about: marketing inspiration from legendary ads, packaged neatly...

Magic Mind "Caffeine Free Energy" Email
Magic Mind took a chill approach to selling energy. Their ad flips the high-caffeine, high-anxiety model on its head with...