
Olgivy Then and Now Mission Statement
Companies with a clear mission statement do better ad David Perell tweets about:


Blood and Thunder Book Recommendation
Leadership lessons Sam Parr pulled from the book "Blood and Thunder"Here's what he saidThe reason I love reading about American...

March Randolph Advice on Building a Product
Great advice from Marc Randolph about launching a product.He says:If you’re building an MVP…you’re building too much. You want to...

Longevity Theory
Something to think about. Ankur Nagpal shares his theory on longevity.He says:My longevity theory: You’ll live a better (& likely...

Reducing risk of selling by PRE SELLING
I love the concept of always selling something before you build a big startup around it, so you can prove...

Copywriting Course website review
Nice testimonial for CopywritingCourse.com from Nick Gray.
100% response rate from sending custom swords in the mail
This is a cool method for getting people to open a piece of mail (a package) and also respond, this...

How Greg Isenberg would make a sass out of AI.
Rick Isenberg breaks down how he would grow a SaaS business to 100K/month from 0If I had to grow a...
Make sure you're solving an actual problem
This is a great reminder from Jason Cohen, the founder of WP Engine, that you should be solving a customer...

Well Played....horses
This image was titled, "Well played....horses" 🤣The funny thing is that this is more a commentary on how AI might...

Create Larger Goals
Brian Armstrong talks about creating larger goals for bigger outcomes.He says:I need to articulate this better, but the core idea...

4 qualities of a great career
A helpful way to look for a career you like.The 4 qualities of a great career: 1) I enjoy it...

Life shrinks or expands according to one's courage.— Anaïs Nin

You can get people to pay for your product before building a bunch of marketing.
If you want to know if your idea’s legit? See if someone pays you money for it.

Co-working 20% off CTA
These were very localized, geo-targeted ads on Instagram promoting a co-working space with 20% off to get people through the...


Do you have a business or a job?
If your business falls apart without you, it's not a business—it’s a stressful job, and true freedom comes from building...

Comedians win. Storytellers win. Marketers win.
A key insight from David Perell on how to make your ideas actually stick and stand out by adding some...

David Perell thought about friendship.
Friends should help push you to be the best version of yourself. Here's what David Perell said:If you’re serious about...

Informational content needs to change
The old way of making informational content by making a giant post with a bunch of SEO keywords is kind...
Fill Your Calendar With Customer Calls
Want a better business? Talk to your customers. Hiten Shah literally fills his calendar with their calls—because listening is smart.Hiten...

What do you think of this marketing take on unemployment?
I personally think there’s 3 different types of marketing:- Low end- Medium end- High endThe low end stuff will (and...

Vitalik Buterin shows his personal focuses for 2025.
Vitalik Buterin shares his goals for 2025 on twitter keeping him transparent and accountable. And my personal focuses for 2025:Ethereum,...
No one cares if your app is AI powered
This is a great reminder from Greg Eisenberg that no one cares if your app is AI-powered. The AI thing...

"What are you trying to say here?
Dwarkesh has a great point: If you simply ask someone "what are you trying to say here" it generally gets...