March Randolph Advice on Building a Product

If you’re building an MVP…you’re building too much. You want to build an MUP. A Minimal Unviable Product. It doesn’t need to be repeatable or scalable. Just enough to prove that someone really wants what you’re building. Because even after 40 years, I still have to remind

Great advice from Marc Randolph about launching a product.

He says:

If you’re building an MVP…you’re building too much.

You want to build an MUP. A Minimal Unviable Product.

It doesn’t need to be repeatable or scalable. Just enough to prove that someone really wants what you’re building.

Because even after 40 years, I still have to remind myself that “it doesn’t need to be perfect”.

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Positive Aspects

The blog post title, "March Randolph Advice on Building a Product," immediately piques interest by referencing Marc Randolph, co-founder of Netflix, indicating the content will offer valuable insights from a seasoned entrepreneur. The content is succinct and impactful, delivering a fresh perspective on product development by challenging the traditional MVP (Minimum Viable Product) approach. Randolph's advice to focus on an MUP (Minimal Unviable Product) is both intriguing and liberating, especially for those stuck in the endless cycle of perfecting their product before launch. This encourages entrepreneurs to embrace imperfection and prioritize validation over polish.

Key Takeaways

  • Rethink MVP: Instead of a Minimum Viable Product, consider starting with a Minimal Unviable Product to gather early feedback.
  • Focus on Demand: The goal is to prove that there's genuine interest in what you're building, not to have a perfect product.
  • Embrace Imperfection: Even experienced founders remind themselves not to aim for perfection right out of the gate.
  • Iterate Later: Scalability and repeatability can be developed after establishing demand and interest.

Additional Insights

Marc Randolph's concept of an MUP can be a game-changer for startups. It's akin to throwing a rough sketch out there to see if people are interested before investing time in a detailed painting. This mindset shift can save resources and time. Remember, even the juggernaut Netflix started with a simple DVD rental service before becoming the streaming giant it is today. Sometimes, a rough prototype is all you need to kickstart your journey. As they say, "If you're not embarrassed by the first version of your product, you've launched too late."

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March Randolph Advice on Building a Product | SwipeFile