
Peaky Blinders Real Life to Characters image
One image, two rows, and a flood of context. This Peaky Blinders comparison instantly shows the transformation from real-life gangsters...

Siege Media's $1,500,000/yr Tool Kit
Siege Media dropped a visual showing exactly where their $1.5M in yearly costs go. Spoiler: people and tools. Every step...

Technical Drawing of Machine Vise
Before computers, every measurement, line, and letter on this drawing was hand-crafted. No undo button. No digital grids. Just pure...

Feals Gummy Social Media Ad
Feals nails this ad by making “dosage” a visual and emotional choice. Instead of stuffy medical language, you get a...

🎤 The SWIPES Email (Friday, December 27th, 2024)
Friday, December 27th, 2024An educational (and fun) email by Copywriting Course. Enjoy! And MERRY CHRISTMAS OR WHATEVER HOLIDAY YOU CELEBRATE!Swipe:...

Function Health Social Media Ad
This ad from Function Health instantly shows what they do—test everything inside you. The background is packed with words like...
The Business Of Air Purifiers and Single-SKU Businesses with Mike Feldstein
Mike Feldstein went from chasing floods and fires to selling sleek air purifiers. Sounds random, right? Nope. It’s actually a...

Mac Mini port history image
Check out this image of every Mac Mini since 2005. Fewer ports. Sleeker look. Better experience. Apple didn’t just remove...

Revenue Replacement graph
At first glance, this chart looks painful. Twelve months of $0 revenue. But that’s exactly what it takes sometimes to...

Measles Decline Chart After Vaccine In 1963
This chart tells a powerful story: before 1963, measles was everywhere. After the vaccine? Practically gone. No hype, no slogans,...

Poppi Rebranding before and after
A simple rebrand turned a bland apple cider vinegar drink into a $100M soda phenomenon. The shift from “Mother” to...
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La Croix Re-branding
La Croix didn’t just redesign a can. They redesigned their category. Instead of trying to look like a fancy bottled...

When Should I Replace My [Kitchen Stuff]
This simple graphic nails it: it answers a question people actually have, fast. No text walls. No fluff. Just clear...

Celsius can design rebrand
Celsius didn’t get it right the first (or even second) time. Their early cans screamed “diet drink” and “burn calories.”...

Hims Weight Loss Semaglutide Ozempic Shot Before/After
Ever notice how clear “this vs that” visuals instantly click in your brain? Hims nails this with a clean side-by-side...
Create your 2030 goals NOW (you've got 5 years)
Most people plan for next week. Winners plan for the next decade. Thinking long-term isn't about guessing the future—it’s about...

🎤 The SWIPES Email (Friday, December 20th, 2024)
Friday, December 20th, 2024An educational (and fun) email by Copywriting Course. Enjoy!Swipe: Vrrroooomm this ad for a Dyson wet vacuum...

Halo Top Ice cream before and after packaging
Halo Top didn’t win by shouting “We’re delicious!” like every other brand. They won by showing “Only 280 calories per...
Dog Walking Outdoor Flyer with Tabs
This dog walking flyer looks simple, but it’s a masterclass in local marketing. It’s perfectly built for its environment—a utility...

Dyson WashG1 wetvac demo ad
This Dyson WashG1 ad screams quality without screaming at all. No tech specs, no features list—just one visual that instantly...

Best movies of all time ranking
This chart nails a genius marketing move: take data from seven major movie rating sites, blend it, and boom —...

Sam Altman 2021 AI Prediction (it came true)
In 2021, Sam Altman predicted that AI would crush the cost of digital work faster than physical labor. Two years...

Dude getting free advertising in exchange for Monster Energy drink!
Jameson’s clever backyard marketing hack: trade energy drinks for prime ad placement. He gives construction workers Starbucks, ZYN, and a...

Early internet sites had “trust seals”
Remember when every checkout page had a dozen security badges at the bottom? VeriSign, McAfee, TRUSTe — all promising your...