Good mosquito repellent solution ads.
This ad from Tougher Than Tom shows how to stop the itch both literally and figuratively. Simple product, clear problem,...
Alex LiebermanThe Five Levels of Motivation
Most people kick off their careers powered by fear or money. It works… until it drains you dry. This visual...
Instagram ad promoting a work club
This ad from Switchyards nails the art of simple, sticky messaging. No fluff, no buzzwords — just one strong claim:...
I've never found in my whole life that you could convince someone who doesn't want to work hard to work hard.— Steve Jobs
You don’t need a million-dollar idea. You need a decent idea and the balls to stick with it.— Sam Parr
Hilarious lose control ad
Omniconvert nailed attention with this ad. It uses a clever play on words about “losing control” — a phrase from...
Co-working 20% off CTA
Industrious ran hyper-local Instagram ads to fill its new coworking spots. Each ad targeted people near a specific location, showcased...
Noah KaganWhy Patrick Bet-David Hired Ronaldo’s Coach To Train His Son
Patrick Bet-David did something most parents wouldn’t: he hired Cristiano Ronaldo’s personal coach to train his soccer-obsessed son. It’s a...
Crappy (yet grabbing) ad!
This ad for BugBug.io looks like it was made in Microsoft Paint by a 12-year-old. But that’s exactly why it...
Neville MedhoraThe SWIPES Email (Friday, May 9th, 2025)
Swipe:New split test time! I'm going to split test these five really different SwipeFile sign up forms. Site-wide signup is...
Profit Margin by Industry List
Some industries are money-printing machines, others barely scrape by. The charts here show banks and finance companies with sky-high margins...
SwipeFile.com Email Signup Split Test
SwipeFile tested five versions of their email signup popup, and Version A crushed it with a massive 367% lift in...
Matt Gray "Clickable" Emails
Matt Gray’s Wednesday emails are masterclasses in curiosity and simplicity. No images. No fluff. Just a short note and a...
No one cares if your app is AI powered
Greg Eisenberg nails it: no one pays for “AI.” They pay for results. Too many startups lead with “we use...
Make sure you're solving an actual problem
Jason Cohen (founder of WP Engine) dropped a gem: if you can’t clearly say what problem your product solves, maybe...
Hatch Restore Alarm Clock "Prescription" Ad
Hatch nailed this ad by packaging its sleep device like a doctor’s prescription. It’s playful, relatable, and instantly positions the...
Proper Hotel Mother's Day Gift Email
This Mother’s Day email from Proper Hotels nails emotional appeal and visual storytelling. It’s not just selling hotel stays—it’s selling...
Waymo vs Tesla Sensor Suite
This side-by-side image of Tesla and Waymo tells a clear story: one bets on fewer sensors and smarter software, the...
The Proof Economy - Hiring Builders not Bachelors
Look at that image. Tombstones for GPA, Dean’s List, SAT scores—all buried. Front and center? A sign that reads, “Now...
StudStix "holding weight" demonstration video
This short video nails it. It shows the product doing its thing and tells you what it’s doing—all at once....
Neville MedhoraSell 10X more right now
Gary Halbert once asked: if you could have one advantage when running a hotdog stand, what would it be? People...
Oura Ring featured metrics ad
This Oura Ring ad is clean, classy, and laser-focused. It doesn’t scream features or technical specs. Instead, it taps straight...
Why You’re NOT Rich
Ever see someone blow up online and think, “Dang, they just got lucky!” Spoiler: they probably didn’t. They just did...
Noah KaganAction Gets Reward, Inaction Gets Regret
The chart nails it: Action leads up to rewards. Inaction spirals down to regret. Simple, visual, sticky. Marketing Analysis This...