Curated Inspiration Library for Marketers and Creators
SwipeFile is your go-to place for proven examples of marketing, copywriting, ads, design and much more. New content added daily, so you'll never run out of ideas!

1959 Alka-Seltzer Hand Drawn Ad
This great drawn ad for Alka-Seltzer cleary show what the product it for, what it looks like, what it’s packaging...

Clever beer print ad
Simple message with little to know words. A clever observation designed to stick in your head, I think it works.

Credit monitor homepage filled with social proof
I love the above the fold graphics that show the "+" number graphic above each person that represents credit score...

Vintage camera lens ad simple headline
Simple, snappy & catchy. A whiplash is good way to describe speed.

All text homepage has all the elements for conversion
The headline & sub headline answer "what's in it for you": "personalized surveys, quizzes, and opt-in forms" & "Convert more...

Homepage opens with big discount
I love that this site uses a countdown timer to create a sense of urgency. We also see a social...
1945 Old Gold "Irritated" Ad
This ad from 1945 is hilarious in this day and age, but the reason it's SwipeFile-worthy is how well they...

Vintage minolta camera ad sells appearance rather than performance
This camera ad takes a different spin than most ads fits kind, the headline focuses more on the cameras appearance...

Vintage Nike ad speaks to durability
This ad basically says whatever tough run you can endure, Nike makes the shoe that will hold up under the...

Pricing page for email marketing company with cool CTA
I like that the CTA for the highlighted plan does not allow you to just pay for it but requires...

Colorful Bar Charts:
These are two examples of easy colorful bar charts that also have company logos on them. I like this because...

Sign up form that keeps selling
I like that this sign up page has sales elements in place to prevent abandoned carts. We see a special...

e-com product page with cool pricing section
I like this product page because it offers a few cool ways to buy: 1. You can select different quantities...

Above the fold text only homepage
I like this clever headline because it leaves a bit of mystery regarding what this business will do for you....

Vintage camera ad has a bold headline
I like the headline because having a good pocketable camera was not a thing back in the 70-80s when this...

Video homepage for interactive photography game social proof
This video shows 2 photographers at work competing in daily competitions. Graphics indicate there increases rank, votes and award badges....

Saas pricing page with sales elements
This pricing page includes some important sales elements to help convert the prospect. "Join over 50,000 people writing content with...

Social networking site homepage has cool graphics
Above the fold does not include a proper CTA but it does have a strong display of social proof by...

Bus stop ad for grocery delivery company with clever headline
Not only does it have a funny headline, it uses the graphic to explain what they do. Simple & effective...

1980’s Calling All Carts! Flyer
This is a simple ad for people to report where lost shopping carts are. Shopping carts can be upwards of...

Beautiful simple homepage for Neuru Gum
This is a beautifully design above the fold homepage. It shows clear images of the product and the headline tells...

Saas pricing page in two steps
This is a pretty good pricing page: The headline restates the overall offering & value. Step 1: Lets the user...


Instagram ad sells shirts in a clever way
This ad is designed to look like a meme. I bet its has spread like one too.

Simple Homepage for ExpressVPN
The headline is simple which pairs nicely for the sub headline which is a powerful social proof statement: "Go further...