"Creativity is..."
This sketch nails a truth about creativity: more isn’t always better. A pile of ideas rarely spark magic. It’s when...
Zipcar Home Page
Zipcar’s homepage feels like a smooth drive. No fluff, no distractions—just a simple path from “what is this?” to “sign...
Autonomous Chair Video Ad with Callouts
The ad starts with two people: one comfy guy in an Autonomous chair and one struggling woman in a regular...
Segmented Opt-In Slideup
Most pop-ups push one generic offer. This one flips that on its head. Instead of guessing what the visitor wants,...
Helpful Stats for Ecommerce Sellers
Most ecommerce stores lose money on tiny mistakes. This infographic from Smartminded nails six easy wins that can instantly level...
Toys R Us Store Growth Animation
This animation of Toys R Us stores popping up (and later disappearing) across the U.S. is oddly hypnotic. But there’s...
Consumer Cybersecurity Savviness Stats
Online shoppers are smarter than ever about security. They notice the tiny lock icon and green bars in the URL...
The Job Application Numbers Game
This chart shows a recent grad’s eight-month job hunt. 176 applications. 128 ignored. 47 “no’s.” Finally, 2 offers. That’s a...
Gen Z and Millenial Social Media Platform Use
This chart is a wake-up call: your audience isn’t on every platform, so quit trying to be. Gen Z loves...
Coronavirus Affect on Ecommerce Industries
This chart from Contentsquare shows who thrived and who dove hard during COVID. Some industries like supermarkets (+34%) and tech...
Ecommerce Shipping Stats
Over half of online shoppers won’t click “buy” if they don’t know when the item will arrive. That’s huge! Yet...
Reasons for Abandoned Carts
Ever wonder why shoppers bail before hitting “buy”? This chart from Baymard digs into the top reasons—and half of them...
Ecommerce Refunds Stats
A good return policy isn’t just customer service—it’s a sales strategy. This image nails it: 76% of shoppers come back...
Try using a single call to action for emails
Ever seen an email jam-packed with buttons? “Read this.” “Watch that.” “Buy now.” “Book a call.” It’s chaos. The image...
Write 3 versions of a cold email
Most people overthink their cold emails. They spend an hour polishing one version and then wonder why they feel stuck....
NimbleBar Bartending School Landing Page
This NimbleBar landing page nails what every course page should do: show results, build trust, and make hitting “Enroll” feel...
Avoid cold emails with really bad introductions
Most cold emails bomb because they scream “sales pitch” from the first line. The image above nails the difference: one...
How Images Help You Remember Things
Our brains love pictures. This simple chart nails it: people remember about 65% of what they see with an image,...
Blog Reader Attention Statistics
Only 20% of your blog text gets read. That means 80% of your words are wasted! The fix? Make your...
Cricketeer suit ad showing flexibility
This Cricketeer ad couldn’t be more clear or more bizarre. A man literally folded in half sells a “flexible” suit....
Make actionable steps in "How To" content
Most “how-to” content fails because it never tells readers what to do. People don’t need vague steps—they need specific actions...
Make more "personal" posts about a topic
Ever notice that most “how to” articles sound the same? That’s because they are. The difference between forgettable content and...
Best Blog Post Image-to-Text Ratio for Shares
Ever felt like your blog needs more “pop”? Turns out there’s a sweet spot for images—and it’s not “as many...
Avoid confusing "buzzwords" in your copy
Buzzwords sound fancy but usually say nothing. The left side of this image tries to impress; the right side actually...