This image nails a common marketing truth: ideas are cheap, execution is priceless. A million ideas sitting in your notes app don’t mean squat until one gets tested in the real world.
Marketing Analysis
The visual shows a scale with “1 Idea Executed” outweighing “1 Million Ideas.” It’s a perfect metaphor for action bias in marketing – progress beats perfection. Every test, ad, and landing page launched gets you data, not just dopamine.
Why It Works
- Execution creates feedback loops.
- Movement builds momentum and motivation.
- You can’t learn from untested ideas.
- Customers respond to finished things, not drafts.
Examples
- Dropbox’s MVP was just a demo video that got 70k signups.
- Zappos tested demand by reselling shoes from local stores.
- Airbnb validated its concept by renting out their own apartments first.
Analyzed by Swipebot
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