2010 vs 2024 content marketing
A super simple chart quickly shows how content marketing has changed since 2010.
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Oura Ring ad great headline
Great ad from Oura showing their whole product lineup but also a great headline saying:30+ biometrics. One smart ring.I thought...
Ads/Copywriting/Headlines
Apr 22, 2025
Vibe Marketing an ad with ChatGPT
Let's Vibe-Market an ad (just tell ChatGPT to make it for us with minimal input to get a fully usable...
Copywriting/Headlines/Images
Apr 14, 2025
"What are you trying to say here?
Dwarkesh has a great point: If you simply ask someone "what are you trying to say here" it generally gets...
Copywriting/Tweets/Advice
May 5, 2025
Writing by committee makes everything shitty.— Neville Medhora
Copywriting/Quotes
Nov 15, 2024
A tectonic big shift in SEO
In the last 3 years as Google has got smarter and generative AI has become good, the game of SEO...
Copywriting/Videos/SEO
Nov 4, 2024
Matt Gray "Clickable" Emails
This is a great email from Matt Gray. On Saturdays, he sends out his full-length email newsletter, but every Wednesday,...
Copywriting/Emails/Headlines
May 8, 2025