This is a cool graph by Jordan Godbey that shows the four different types of communities you can have and the pricing structure you can charge around each one.
Image Description
The image is a chart titled "4 Types of Communities" that categorizes communities based on price and structure/outcome. It includes four quadrants: Proximity, Transformational, Peer, and Community-Powered Course, highlighting differences in connection, curriculum, and pricing.
Positive Aspects
- Clarity and Simplicity: The chart is visually simple, making it easy to understand at a glance. The layout clearly differentiates between the types of communities and their characteristics.
- Actionable Information: It provides a straightforward framework for understanding community types and their associated pricing structures, useful for anyone looking to build or join a community.
- Color-Coding: The use of colors aids in distinguishing the different community types, enhancing the overall readability.
Key Takeaways
- Proximity Communities: These are connection-driven and can command higher prices due to the personal access they provide.
- Transformational Communities: Curriculum-focused and outcome-driven, often requiring a clear structure and potentially higher pricing.
- Peer Communities: Member-driven, with lower pricing due to less structure and outcome clarity.
- Community-Powered Courses: Combines elements of curriculum and interaction, with mid-range pricing due to shared learning experiences.
Additional Insights
- Choosing the Right Type: Depending on your goals, whether it's personal growth or professional skill-building, choose a community that aligns with your desired outcomes and budget.
- Market Application: This chart can be a handy tool for entrepreneurs and community leaders to strategize pricing and structure, ensuring they meet the needs of their target audience.
- Engagement Levels: Consider how the level of engagement and interaction in each type of community impacts member satisfaction and retention.
