Financing-focused ad from Eight Sleep. Instead of pushing product features, they highlight the ease of purchase: 0% APR, no hidden...
This is a cool tactic: Instead of just offering to get people signed up, it entices new users with a...
This is a cool headline I saw out in the wild.The headline hits home at renters saying, "Still settling for...
This is an eye-catching ad for 7-Up, trying to get people to use 7-Up for their highball drinks.The copy reads:Nothing's...
Hampton has a Slack channel called sh*t i'm f*cked where people tell stories when they nearly failed.
The channel is our most popular channel.
Its honestly pretty awesome seeing super successful people talk about near-business-death experiences.
Also fun to celebrate these f*ck ups and laugh at it all.
A few highlights (anonymized):
1. $140k payroll due in 6 days. $550k in receivables. $7k in the bank.
...
Turns out the most-loved channel at Hampton isn’t about wins. It’s about near-deaths. Sam Parr shared that their Slack channel...
Eight Sleep’s makes a strong case for upgrading from Pod 3 to the new Pod 5 Ultra. It uses a...
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