Copywriting Course image-based sale email
This is an awesome email from Copywriting Course for a promotion. What's cool about this is the image-based theme throughout the entire thing.
It feels very custom and personal.
The subject line for this email was:
Image Description
The email uses a playful, hand-drawn style featuring doodles and stick figures to illustrate the concept of quarters in a year, emphasizing the urgency of achieving business goals. It highlights the benefits of joining the Copywriting Course, with a countdown timer at the end to create urgency for a 50% off promotion.
Positive Aspects
- Visual Engagement: The doodle-style graphics make the email visually appealing and easy to follow, breaking down complex information into digestible parts.
- Personal Touch: The hand-drawn elements add a custom, personal feel, enhancing the email's connection with the reader.
- Clear Call-to-Action: The countdown timer and bold “JOIN” button effectively create a sense of urgency and encourage immediate action.
Key Takeaways
- Use Visuals to Simplify Concepts: Illustrations can effectively communicate time-sensitive information and complex ideas.
- Create Urgency: Incorporating a countdown and limited-time offer encourages quick decision-making.
- Community Value: Highlighting the course's community aspect adds perceived value beyond just educational content.
Additional Insights
The email cleverly combines art and copy to maintain engagement. Personal touches like doodles can make promotional content feel less like a hard sell and more like a conversation. Next time you're crafting an email, consider how visuals can do some of the heavy lifting for your message!
