Headlines that make them want to belong
Headlines
Mar 21, 2018
People like to feel they belong. Like they’re part of an elite group. Like being in First Class. These are some power & trigger words to incite that feeling.
- Members only.
- VIP access required.
- Login required.
- For VIP membership level only.
- Ask for an invite.
- Platinum members only.
- Limited seats available.
- Limited number of First Class seats.
- Balcony for Platinum sponsors only.
- Artists Lounge for bands only.
- Membership now closed.
- Exclusive offers.
- Become an insider.
- Be the first to hear about it.
- Get it before everybody else.
- Only available to subscribers.
- VIP section only.
- Join The $100,000/year Club if you qualify.
- For CEO’s only.
- This membership is invite only.
Image Description
A humorous cartoon depicts people sitting in a luxurious first-class section, looking back at the economy section with a speech bubble saying, "Lol, poor people!"
Positive Aspects
This image adds a playful yet sharp commentary on the social dynamics of exclusivity. It visually emphasizes the allure and sometimes absurdity of wanting to belong to an elite group.
Key Takeaways
- Using exclusivity in headlines can make people feel special and part of an elite group.
- Words like "members only" and "VIP access" trigger desires for belonging and status.
- Limited availability creates urgency and increases perceived value.
Additional Insights
Making people feel like insiders taps into a basic human desire for belonging. Remember when you were a kid, and the cool kids had a secret club? That feeling never quite goes away. Use it wisely!
