Netflix CEO says rapid execution is key

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mbrandolph
Marc Randolph
@mbrandolph·Jul 9
Link to tweet
I’d rather have someone who executes a mediocre idea brilliantly than someone who talks about a brilliant idea forever. Execution beats perfection every time.

Netflix co-founder Marc Randolph dropped a simple truth bomb: “I’d rather have someone who executes a mediocre idea brilliantly than someone who talks about a brilliant idea forever.” Translation? Done beats perfect.

Why this idea hits hard

  • Execution is where real feedback happens.
  • Action creates data, not theory.
  • Momentum beats paralysis by analysis.
  • Perfect ideas without motion are invisible to customers.

Real world proof

  • Instagram started as a check-in app before pivoting to photos.
  • Airbnb’s founders sold cereal boxes to keep the lights on while testing demand.
  • Dropbox launched with a 3‑minute explainer video before the product existed.
  • Amazon’s first site sold only books, not “everything.”

Stop waiting for perfect. Start moving.

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