Nike did an awesome ad by using callouts to point out the features and benefits of this shoe.
1958 “Features & Benefits” Adding Machine Ad
Lightest! Handiest! Phone Size! 10-Key Keyboard! These are all great features being shown off in this print ad. They also include some great benefits...
Nov 25, 2022
Ads
Print Ads
Copywriting
Images
"How can I 10X this?"
Push yourself to think how you would 10X a project you're working on. It's likely different than what you're doing right now.
Jun 20, 2020
Formulas
Quotes
Advice
Homepage for newsletter host uses a GIF to highlight product features
Making the mockup a GIF that changes colors was a great idea to represent the customization feature that Beehiiv offers.
Mar 19, 2022
Home Pages
Brian McLeod’s HELLYEAH Copywriting Formula
Holler at ‘em – Gain their attention Empathize with ‘em – give them some back story Lambast the *******s that created the problem they’re...
Aug 8, 2017
Formulas