Non profit about page is really a sales page

omaze about page
This about page has key elements of a good sales page.
  1. The opening graphic illustrates traditional fundraising vs the Omaze platform followed by a few testimonials to back it up.
  2. They then answer what must be a common objection / question non-profits get all the time. "Where does the money go" - They answer that question with another great graphic followed by a testimonial. A good sales page always addresses the most common objection.
  3. The only thing missing is a clear CTA