Drop Celebrity Names, Follow With Honest Disclaimer
This billboard shows a masterclass in legal, funny name‑dropping. Big headline: “WE’RE DWAYNE JOHNSON’S FAVOURITE CEREAL*”. Tiny asterisk line: “*Dwayne...
Ads/Copywriting/Headlines
Jul 1, 2026
Turn Sunlight Into An Unskippable Billboard
Most billboards shout at people. This one just opens a frame and lets the sun do the talking. By literally...
Ads/Outdoor Advertising/Design
Jul 1, 2026
Wacky Waving Inflatable Marketing
Yeah I'm talking about these goofy things! You can buy a really big generic one (20 feet tall) for around...
Event Marketing/Outdoor Advertising
Jun 30, 2026
Wacky Inflatable Dancers That Actually Convert
Most people treat wacky inflatable dancers like goofy parking-lot decorations. Smart marketers treat them like 20-foot-tall, screaming sales letters. This...
Ads/Copywriting/Outdoor Advertising
Jun 30, 2026
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IKEA's Brutally Honest Copy That Sells Sustainability
IKEA is selling stuffed sea animals made from ocean plastic… using copy that sounds like a stand-up routine written by...
Ads/Instagram/Copywriting
Jun 30, 2026
Commit To One Look For Instant Recognition
Logos are training wheels. The real power move is when people spot your stuff from across the street, sideways, half-asleep…...
Outdoor Advertising/Design/Images
Jun 30, 2026
Tear-Off Hair Flyer That Books Appointments
This flyer doesn’t just *ask* if you need a haircut… it gives the poster a haircut in real time. As...
Ads/Print Ads/Copywriting
Jun 30, 2026
Video
Posted byNeville Medhora
Tim Soulo of Ahrefs - Massive shifts in SEO industry, AEO, plus what content works (and doesn't)
Tim Soulo runs Ahrefs, a $150m/yr search optimization software, and has deep insights into where the SEO industry is going,...
Podcast/Videos/SEO
Jun 29, 2026
Contractor Guerrilla Marketing: Stand Out Fast
This street pole ad looks like a giant smiling mouth, with each tooth actually being a removable business card. It’s...
Ads/Copywriting/Before & After
Jun 29, 2026
Make Value Obvious: Price It Against Pizza
Ryanair pulled a simple magic trick near the Leaning Tower of Pisa: they made their price feel stupidly cheap by...
Ads/Copywriting/Pricing
Jun 29, 2026
Let Your Haters Sell For You
The smartest ads don’t just brag, they weaponize their enemies. This subway ad for a Bible app looks like a...
Ads/Copywriting/Design
Jun 29, 2026
Swipe These 10 Little-Known Sales Pages
You don’t need another fancy funnel. You need 10 proven sales pages you can flat-out copy by hand. The screenshot...
Ads/Make Your Own Swipe/Copywriting
Jun 28, 2026
Steal This From Eight Sleep's Suite Launch
Eight Sleep just launched The Suite and the hero image does almost all the selling. No specs. No jargon. Just...
Ads/Copywriting/Headlines
Jun 28, 2026
Make Your Delivery Trucks Do The Selling
Your delivery trucks are giant mobile billboards you already pay for. In the photo, Staples turns a plain box truck...
Ads/Outdoor Advertising/Design
Jun 28, 2026
Skip TRT With 3-in-1 Enclomiphene Solution
Most men hate the idea of needles, clinics, and long-term testosterone replacement therapy, but they still want their energy, drive,...
Ads/Copywriting/Headlines
Jun 27, 2026
Turn Awful Wire Transfers Into Two Steps
Wire transfers are already stressful, but this visual nails why they feel downright awful. On the left you’ve got the...
Ads/Make Your Own Swipe/Copywriting
Jun 27, 2026
Sell Memberships Not Haircuts With Anchored Pricing
This barbershop isn’t selling $40 haircuts, it’s selling a membership you mentally benchmark at over a grand a year. That...
Ads/Copywriting/Pricing
Jun 27, 2026
Video
Make Every Insight Actionable With Engagement Analytics
Most dashboards answer questions nobody asked. This Instagram creative flips that: the entire screen is nothing but the questions creators...
Instagram/Copywriting/Design
Jun 26, 2026
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Turn Your Email List Into Revenue Engine
Most people treat their email list like a dusty address book: nice to have, rarely opened. The Kit screenshots flip...
Instagram/Emails/Data
Jun 26, 2026
🎤 The SWIPES Email (Friday, June 26th, 2026)
Written by human Neville, proof: Swipe: This is a super high-on-page-time ad that we created (it makes people try to...
SWIPES Email/Newsletter
Jun 26, 2026
Honest Long Copy That Wins Leads
Most truck ads scream at you in six words or less. This one from a stone countertop company pulls a...
Ads/Wisdom/Copywriting
Jun 26, 2026
Print Ads That Double As Bottle Openers
Most print ads just sit there, begging for attention. This one gets ripped out, folded up, and used to crack...
Ads/Print Ads/Packaging
Jun 25, 2026
Targeted Bed Cooling: Save Energy, Sleep Better
Most people crank the AC to freeze their whole house just to cool off under the covers. The image above...
Ads/Copywriting/Design
Jun 25, 2026
Design Marketing Around Dopamine Triggers
This chart nails the shift from logical shopping to dopamine shopping. We didn’t just move from shelves to screens; we...
