Eight Sleep Product Comparison Page
This is a nicely-done, and very easy to understand comparison page for all of Eight Sleeps line of products.
Ad Professor Agency Homepage
Very interesting and “vibey” homepage for an online ad agency.
DesignScientist Agency Homepage
Cool agency website that focuses on combining design and copy into one.
Building New Products Pyramid
This is a super simplistic framework for thinking about building a new product. Many people come up with business ideas...
Qualities to sell a company for a very high multiple
If you ever want to sell a company for a very high multiple, here’s some qualities of that company: –...
Crappy Plunge Ad
I saw another "Our Designer Quit" ad out in the wild! This variation is "Our Designer Is On Vacation" but...
How much time you spend with __________ vs age (chart)
A cool set of charts showing your age versus how much time you spend with: - Family - Friends -...
AIDA Formula low effort -> high impact
The standard AIDA Formula is still one of the most useful things in copywriting a person can learn, look at...
Really intriguing billboard
On one hand, this seems like a bad billboard.... ❌ No description. ❌ Not obvious what the product is. On...
U.S. Interstates visual
How did I not know this before? Even number interstates: Side to Side Odd number interstate roads: Up and Down...
2023 US age to net worth comparison.
While this chart isn't visually very interesting, but the content is very juicy! This is USA data from 2023 that...
Free Advice Ad for The Hiten Show
We’ll likely see more and more pods do more call-in questions. @stavvybaby does this in his comedy podcast and it...
Speedy Wash Pricing
When you go through a car wash with different pricing options, does it ACTUALLY make a difference? I'll usually select...
Retention.com’s Home Page
This is a great homepage that addresses the problems the user may be facing, shows customer results using the product,...
Retention.com’s Problem Explainer
I loved this cool hover-over “Problem Explainer.” In a few hover-overs a company will probably recognize a problem they have.
Q2 is near
Whatever your 2024 goal is, you have 9 more months to complete it ❌ Q1: January, February, March ✅ Q2:...
Total Addressable Market
When looking at market size it’s helpful to look at the realistic amount you can capture. TAM: Total demand for...
The AIDA Slippery Slope
Use the A.I.D.A. Formula to slide people down “The Slippery Slope” of content:
Top TV vs. Seinfeld
In 2023 you'd have to combine the top 5 highest viewed episodes of television shows, just to equal just one...
"The Slippery Slope" and "The AIDA Formula"
One of my favorite marketing concepts is "The Slippery Slope" where you capture people's attention, give them great content, then...