Curated Inspiration Library for Marketers and Creators
SwipeFile is your go-to place for proven examples of marketing, copywriting, ads, design and much more. New content added daily, so you'll never run out of ideas!

Fisher-Price Magazine Ad 1980
This is a Fisher-Price magazine ad that displays most of their toy lineup for children. Great visuals and easy headline.

Great image and text for a watch on Amazon
This is a great way to display all the functions of this watch right inside an Amazon image.

Classic magazine ad for a storytelling class
This is a classic magazine ad with a grabbing headline, and a story about how ordinary people can write a...

Vapona Bug Killer Spray Print Ad
This relatable image perfectly depicts the shortcomings and frustrations that this bug spray solves. Sometimes with the right images, you...

Porsche Print Ad
This Porsche ad goes straight for the jugular. Not only does it call out competitors, but it also calls the...
Talking Conversion Rate Optimization, Copywriting, and Content Marketing for SEO with Peep Laja.
Peep Laja is the founder and CEO of CXL, or ConversionXL, which is a top name in the marketing world....

3M Security Glass Street Advertisement
This creative ad shows the quality of the product in the ad itself. They literally put their money where their...

IPMonitor SaaS Homepage
This is a solid homepage that quickly gets the point of the business across, lists the features and benefits, and...

Weapons of Mass Creation Poster
This is a cool poster a lot of agencies and writers have on the wall. Hat tip to a post...

Classic Car Ad
This is just a cool classic ad, very little copy, but just shows the beauty of the car.

Who's Your Daddy? (Nike)
This is a great ad for a line of Nike's retro running shoes. Lining up the two different shoes from...

Lululemon Branding vs. Competitors Chart
This chart takes a bunch of confusing numbers and puts them into an easy-to-understand chart. The color-coding makes things super...

Project Untethered Car Marker Advertising
If you have a small marketing budget and want attention, sometimes the "cheap and ugly" approach can work wonders. This...

Porsche "Unleashed" Print Ad
The headline + photo combination in this ad makes you instantly start imagining what that unleashed energy would feel like....

Durex End of the World Print Ad
This ad worked back when the Mayan calendar predicted the end of the world. I bet it'd work again today....

Axe Exit Sign Sticker Ad
This clever Axe bodyspray ad is stuck on the wall next to emergency exit signs to make it look like...

Wealthiest People Diagram
This chart makes it easy to quickly visualize where the uber-wealthy people live in the world.

3-Tiered Pricing Example from IPMonitor
This is a clean simple 3-tiered pricing plan that clearly indicates which is the best plan to buy.

Ed Gandia Short and Sweet Email
When it comes to email, sometimes keeping things super short and sweet can generate MORE curiosity (and clicks) than going...

Tasty looking Big Mac ad from 1979
This is a tasty looking Big Mac ad from 1979 that has a very funny headline. Both the image AND...

Shiny Object Syndrome Image
This image effortlessly depicts how shiny object syndrome can ruin your growth and success.

Wonderbra Print Ad
This Wonderbra ad doesn't even say anything about the product, but it captures attention, and the target market will immediately...

Barbecue Street Drain Ad
Here's a cool example of how you can use basic outdoor structures to create your ad.

Coffee Economics Image
This is a great example of how you can organize data into an attractive, easy-to-understand image.