Curated Inspiration Library for Marketers and Creators

SwipeFile is your go-to place for proven examples of marketing, copywriting, ads, design and much more. New content added daily, so you'll never run out of ideas!

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miller-shirts-ad

Miller Shirts Ad Using Only Imagery and Pricing

For very visual products such as clothing (shirts in this case) you don't need to add a lot of copy....

Print Ads/Pricing/Images
Dec 18, 2020
google-presentation-before-after

Updating a Google Presentations slide to be better

Updating a Google Presentations slide: BEFORE: - Just a random list of things about an extract. - No action step....

Copywriting/Before and After
Dec 16, 2020
microsoft teams vs slack

Microsoft Teams vs Slack

This is a great chart that shows the dramatic growth of Microsoft Teams vs Slack over the last few years.

Images
Dec 7, 2020
meet-skimpy-wiring-magazine-ad-1956

"Meet Skimpy Wiring" Ad

This was a magazine ad showing the dangers of skimpy wiring and it's potential to catch fire, by showing a...

Print Ads/Headlines
Dec 4, 2020
1-s2.0-S014976340700070X-gr3

Brain density of humans vs elephants vs chimpanzees image

These are great images demonstrating how dense the neurons are in the brains of elephants vs humans. This is a...

Images
Dec 2, 2020
supercar-renting-vs-owning

Supercar rental "price comparison" chart

This is how a supercar rental company breaks down the cost of renting vs owning.

Pricing
Dec 1, 2020
monitor refresh rate 60hz vs 144hz

Explaining Monitor Refresh Rate

This is a great image that takes a technical topic (monitor refresh rates) and just SHOWS the reader what the...

Images
Nov 29, 2020
chin-reducer-swipefile-com-markup

Scammy "Chin Reducer" Ad

While this ad is for a product that we're 99.999999% doesn't work at all, the ad itself is intriguing.

Print Ads/Images
Nov 28, 2020
sunsensor lens changing ad

One Pair of Sunglasses for All Kinds of Days (SunSensor)

This is a great ad because it SHOWS the reader what the sunglasses do instead of just telling them. Even...

Ads/Print Ads/Images
Nov 26, 2020
Latest
ikea-sleep-ad

Clever IKEA Sleep Ad

This is a clever ad by IKEA promoting good sleep by having good pillows.

Ads/Print Ads/Funny and Weird
Dec 20, 2020
ford-big-small-van-ad

Ford Regular Vs Giant Vans Ad with Great Imagery

This cleverly shows how much larger one van is than the other. Super easy to understand.

Print Ads/Images
Dec 17, 2020
a-b-test-between-images
Posted by Neville MedhoraNeville Medhora

Image in iMac vs image in Zoom and MacBook Air

This was a before/after on a sales page that was split test, and the 'B' version overwhelmingly won!

Images/A/B Split Test
Dec 9, 2020
coke-post-thanksgiving-1978

Coke "Post Thanksgiving" Ad with Image Markup

This is a 1978 Coca-Cola ad that uses image markup (explainer text with lines pointing to parts of the image)...

Print Ads/Images
Dec 5, 2020
volvo-shouldnt-take-an-act-of-congress

"It Shouldn't Take An Act of Congress" Volvo Saftety Ad

This is an ad from the 1970's when car safety standards were under heavy scrutiny to get better, and Volvo...

Print Ads
Dec 3, 2020
less-speculation-wall street

Wall Street Journal Twitter Ad

A simple and nice Twitter ad for the WSJ that says “Less Speculation. More Information.”

Ads
Dec 2, 2020
athletic vs regular fit shirts

Regular Fit vs Athletic Fit Shirts

State & Liberty is a brand that makes dress shirts for athletes. If you're thinking, "Is that specific fit really...

Images
Nov 30, 2020
ebbinghaus-forget-curve

How long it takes to forget chart

This is a cool little chart called the "Ebbinghaus Forgetting Curve." in one little image it shows how long it...

Formulas/Images
Nov 29, 2020
s-1 club on producthunt

The S1 Club's Before + After Explainer Image

The S-1 Club helps you learn about companies before they go public. In their ProductHunt launch, they used this explainer...

Before and After/Images
Nov 27, 2020

Command Palette

Search for a command to run...

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