Latest
stuffed pasta guide

Awesome stuffed pasta guide

Ever been lost in a sea of pasta names? This infographic nails a complex topic in one glance. It’s simple,...

Copywriting/Data/Images
Mar 7, 2023
the-simpsons-rating-data

Simpsons ratings data easily displayed

This heatmap of The Simpsons ratings is marketing gold. In one glance, you see how a cultural giant peaked, then...

Videos/Data/Images
Mar 6, 2023
How-much-you-learn-from-different-methods

How much you learn from different methods

This illustration nails a universal truth: theory gives you a foundation, practice makes it real, but mistakes are where real...

Wisdom/Motivation/Data
Mar 4, 2023
Wrangler-Jeans-Ad

1975 “Recession Copy” for Wrangler Jeans Ad

During the 1975 recession, Wrangler hit a marketing bullseye: they promised Americans they’d get every penny’s worth from their jeans....

Ads/Print Ads/Copywriting
Mar 3, 2023
candles-le-labo

Why do Le Labo candles smell so much superior to other candles?

Ever stare at a $80 candle and think, “It’s wax and a wick… why??” Turns out, not all candles are...

Essay/Ads/Copywriting
Mar 3, 2023
work-cave

I have been using this site called CaveDay.org

Ever open your laptop, swear you’ll “get stuff done,” and end up scrolling Reddit for three hours? Yeah, same. That’s...

Copywriting/Splurge/Advice
Mar 3, 2023

Why write lots of copy, when you can show a picture?

Ever try to describe something only to realize a simple picture would’ve done the job? That’s what these examples nail....

Data/Images/Advice
Mar 3, 2023
lifesavers-ad

Fun 1950’s Life Savers Ad

This 1950s Life Savers ad makes you feel something warm and fuzzy. A bunch of kids snoozing under a patchwork...

Ads/Print Ads/Copywriting
Mar 2, 2023
Meaning-of-life

Meaning of life according to a bunch of different philosophers

Ever see an idea so clear you get it instantly? This visual nails it. It’s “The Meaning of Life” through...

Wisdom/Images/Advice
Mar 1, 2023
4k-of-books

This book is now worth $1,000+ each 🤯

A single Instagram Reel led to every copy of a decades-old book selling out. The video? A guy enthusiastically calling...

Instagram/Books/Videos
Mar 1, 2023
digital-clock-

Things that seem weird to teach kids today

Look at these two images: cursive vs print, analog vs digital. Both old forms were built for problems that no...

Wisdom/Copywriting/Before & After
Feb 28, 2023
Swanson-3-Course-TV-dinner

Swanson “3 Course” TV dinner

This vintage Swanson ad nails it with one simple line: “Everything from soup to dessert.” No fluff, no over-explaining. Just...

Ads/Print Ads/Copywriting
Feb 27, 2023
1972-print-ad-with-good-image-but-bad-everything-else

1972 print ad with good image but bad everything else

This ad grabs your eye fast. That’s a win. The colors, costumes, and painterly vibe scream “colonial vibes.” It’s visually...

Ads/Print Ads/Copywriting
Feb 26, 2023
Keep-an-avocado-from-turning-brown

Keep an avocado from turning brown

This image nails visual storytelling. In one glance, you get nine different ways to keep guacamole green. It’s useful, clear,...

Ads/Images/Advice
Feb 25, 2023
Nippon-Beer-Ad-1912

Beautiful Nippon Beer Ad from 1912

This vintage beer ad isn't shouting “BUY NOW.” Instead, it’s whispering quality and culture through stunning illustration. Two elegant women,...

Ads/Print Ads/Images
Feb 24, 2023
You-become-what-you-think-about

You become what you think about

That tweet about spotting yellow cars nails it. Your brain finds what it’s trained to look for. Same deal with...

Copywriting/Motivation/Advice
Feb 23, 2023
Great-unsubscribe-email-from-drizly

Great unsubscribe email from Drizly

Ever notice how a boring unsubscribe page feels like a chore? Then Drizly hits you with a dog wearing glasses....

Essay/Copywriting/Emails
Feb 22, 2023
The Quiet Toy Crayola Ad

“The Quiet Toy” Crayola Ad

This 1979 Crayola ad looks like it’s for kids, but it’s actually talking straight to tired parents. “The quiet toy”...

Ads/Print Ads/Wisdom
Feb 21, 2023
mess-with-brain-PIE

Daily life check-in

Ever write copy that just feels flat? It might not be your creativity at fault—your body could be the issue....

Essay/Copywriting/Advertorials
Feb 20, 2023
ranch

Beautiful image of a ranch

This photo screams “exclusive.” A stunning ranch, hidden in an “undisclosed location.” Even without more info, you’re instantly curious. That’s...

Picture/Copywriting/Images
Feb 20, 2023
miss-cloeo

Documentary recommendations

The “Call Me Miss Cleo” HBO Max poster nails nostalgia and intrigue in one shot. Big pink letters pull your...

Ads/Copywriting/Tweets
Feb 20, 2023
clever-barilla-pasta-fireworks-ad

Clever Barilla Pasta “Fireworks” Ad

Barilla nailed it with this “Happy New Year” ad. It’s spaghetti arranged like fireworks. No text overload. No confusion. Just...

Ads/Print Ads/Funny and Weird
Feb 20, 2023
hair-types-simple-graphic

12 Major Hair Types Simple Graphic

Ever looked at something confusing and thought, “Can’t someone just make this easy?” That’s what this hair type chart does...

Data/Images/Advice
Feb 19, 2023
self-publishing-direct-mail-bottle-opener

“Lumpy Mail” example with bottle opener

Ever check your mail and instantly know which envelopes are junk? That’s the “B-pile.” But anything that feels personal or...

Ads/Copywriting/Direct Mail
Feb 18, 2023

Command Palette

Search for a command to run...