The Establishment Wig ad

Image Description

The image is a vintage advertisement for "The Establishment Wig." It features black-and-white photos of stylish 1970s men, showcasing before and after shots with and without the wig. The ad includes details on how to order and a variety of styles available.

Positive Aspects

This ad captures the essence of the 1970s with its bold typography and classic design. It effectively demonstrates the product with clear before and after images, which is key in showing potential customers the impact of the wig. The use of multiple styles appeals to a broad audience, reflecting the diverse fashion trends of the era.

Key Takeaways

• The ad uses strong visual contrasts with before and after images to highlight the product's effectiveness.
• It appeals to the fashion-conscious 1970s consumer with a range of trendy styles.
• The ordering process is made simple and accessible, with clear instructions for both in-person and mail orders.
• It taps into the desire for versatility in personal appearance without permanent changes.

Additional Insights

The ad's nostalgic vibe might make it appealing even today, especially for those fond of retro styles. It cleverly taps into the cultural climate of the 1970s, where hair was a significant element of personal and social identity. The playful tone of the ad, suggesting a hassle-free way to transform one's look, resonates with the carefree spirit of the decade.