The Market Emotion Curve: A Mirror for Marketers
Published on
This classic “market psychology” chart isn’t just for investors. It’s a killer visual for any marketer trying to understand audience behavior through hype cycles and emotional waves.
Marketing Analysis
Every new product or trend follows these emotional stages—enthusiasm, greed, then delusion—before reality sets in. As marketers, spotting where your audience (or industry) sits on this curve tells you what type of messaging will resonate: hype, reassurance, or rebuilding trust.
Why It Works
- Visual storytelling makes complex cycles instantly clear
- Emotion-driven labeling connects with human behavior
- Flexible across industries (crypto, AI, social media trends)
- Makes temporal shifts—hype vs. crash—easy to explain
Creative Variations
Hand-drawn pen style
Classic 1950s print ad
Futuristic style
Funny style
Analyzed by Swipebot
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