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Anatomy of a Email Newsletter

  • Frameworks
  • Newsletter

Great template to follow for a content focused email newsletter. I find it best to follow a tried and true design when starting out. From there tweak it as you go & measure results.

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Writing feature & benefits formula

  • Frameworks

Good repeatable formula for an important element of sales copy.…

Apr 14
2

13-step Twitter growth playbook

  • Frameworks
  • Tweets
  • Twitter
…
Feb 11
1

Email newsletter landing page limits viewer to one action

  • Home Pages
  • Landing Pages
  • Newsletter

This above the fold only landing page only allows the user to do one thing: Submit their email.

The headline is clever & vague. The sub line gives a bit …

Feb 2
1

How to write a sponsorship letter / cold email framework

  • Formulas
  • Frameworks

This infographic shows the basics of what’s needed in a cold email to a potential sponsor for your event, newsletter, youtube channel or podcast.

I would add: Don’t make it …

Feb 2
1

Great newsletter homepage

  • Headlines
  • Home Pages
  • Landing Pages
  • Newsletter

What’s good Above the fold:

A clear value statement.

“The 3-minute newsletter with fresh takes on the financial news you need to start your day.” This tells me exactly what …

Jan 29
2
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