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Image Description

An interactive pricing calculator for a cyber security company, showing options for monthly or annual billing with a 28% savings when billed annually. Users can adjust the number of targets and select different services like server scanning, application scanning, and human assessment. The total cost updates dynamically.

Positive Aspects

The image effectively illustrates the flexibility and user-friendliness of the pricing calculator. It visually breaks down complex services into adjustable options, making it easier for users to tailor their security needs and immediately see pricing implications. This interactive approach demystifies the pricing of cyber security services, which can often be opaque and intimidating.

Key Takeaways

The calculator offers a clear, interactive approach to pricing complex cyber security services.
Users can easily customize their package by adjusting service quantities and see real-time cost updates.
The option to save 28% by choosing annual billing encourages long-term commitments.
Simplifies decision-making for potential customers by presenting a shopping cart-like experience.
Transparency in pricing builds trust, which is crucial for security services.

Additional Insights

Creating a pricing model that feels like a shopping cart can significantly enhance user experience by making complex services more accessible. It’s similar to ordering your favorite coffee online—add, adjust, and see the price reflect your choices immediately. This method not only makes users feel in control but also subtly nudges them toward larger packages with savings incentives.