2,944 Copywriting Examples From the Present and Past
Dive into the art and science of copywriting with examples that convert. Discover persuasive techniques, headline formulas, and copywriting strategies used by top marketers. Ideal for anyone looking to enhance their writing skills.
The Ad That Hurts (In a Good Way)
This OpenPhone ad hits deep for anyone who’s ever missed a call from a potential customer. The image shows three...
Why PostHog’s Changelog Emails Hit So Hard
PostHog’s monthly “What’s new” email isn’t just an update—it’s a masterclass in engaging product communication. Each section mixes clear visuals,...
PostHog funny changelog video
PostHog turned their boring changelog into a short, cheeky video update. That’s right, a product update video that’s actually fun...
The Double-Edged Sword of Easier Creativity
That pic nailed it: the internet made everything easier. Good and bad. Anyone can fill the feed with junk now—but...
Hampton has a Slack channel called sh*t i'm f*cked where people tell stories when they nearly failed.
The channel is our most popular channel.
Its honestly pretty awesome seeing super successful people talk about near-business-death experiences.
Also fun to celebrate these f*ck ups and laugh at it all.
...
Sam ParrLearning from Failures: The Power of Transparency in Business
Turns out the most-loved channel at Hampton isn’t about wins. It’s about near-deaths. Sam Parr shared that their Slack channel...
Crocs’ Logo Glow-Up: From Cute Gator to Iconic Shape
Crocs just dropped a logo that’s pure genius. They killed the cartoon gator and made the shoe itself the star....
The Rolex Ad That Made Time Feel Heroic
These old-school Rolex ads didn’t scream “luxury.” They whispered “you’re built for greatness.” The setup: black background, bold white text,...
The final milestone in Elon Musk’s pay package is completed when Tesla’s Market Cap reaches $8.5 Trillion.
For some perspective, this aligns with Cathie Wood’s $TSLA PT of $2,600 by 2030. ($8.4T Market Cap) https://t.co/Ae1hyT9UPt
The Power of Setting Wildly Ambitious Targets
Tesla’s last milestone in Elon Musk’s pay package kicks in at an $8.5 trillion valuation. Sounds wild, right? That’s exactly...
Gumroad’s “Small Bets” Makes Starting Simple
Most landing pages sell you a dream of overnight success. Not Gumroad. Their “Small Bets” page promises something way more...
.png?width=3840&quality=80)
Ayman Al-AbdullahRethinking Discomfort: A Tweet Worth Swiping
Ayman Al-Abdullah dropped a short, punchy tweet that flips how we think about stress. Instead of blaming chaos, he suggests...
Bluehost Hosting "Ice Cream" Ad
Bluehost grabs attention fast with a delicious analogy: “Hosting is like ice cream. It’s better when you don’t have to...
3 ways to amp up your copywriting
Neville shares three quick upgrades that can instantly make your writing pop. You don’t need years of practice—just a few...
Barry’s “Friends with Benefits” Campaign Turns a Referral into a Flirty Hookup
Barry’s took a tired referral idea and made it spicy. Their campaign line “Hookups have their benefits” instantly grabs attention...
The “Hi, I’m Roy” Billboard That Broke the Internet
A giant white billboard in Times Square just says: “hi i’m roy im 21 / this was very expensive /...
Hampton’s “Wall of Fame” Turns Testimonials Into Trust Machines
Most brands treat testimonials like museum pieces. Hampton turned theirs into a party feed. The “Wall of Fame” shows real...
Over the past 20 years, if you just stayed in the market, you made about 10% a year, which means your money doubles every 7 years.
If you missed the best 10 days, you cut your returns in half to 5%.
Miss the best 20? You basically...
Sam ParrHarnessing the Power of Consistency in Investing
Sam Parr dropped a killer tweet about investing: stay in the market and you’ll get around 10% per year. Miss...
Crafting a Compelling Offer with a Professional Touch
This pricing page screams premium. The dark blue background oozes trust and sophistication, while the white and light blue type...
Reset Your Life by 2025: A Twitter Guide
Dan Go’s “hard reset” tweet shows how to use urgency and clarity to drive clicks. The hook promises a total...
GoHighLevel graphic shows what companies they replace
This image nails what every SaaS founder dreams of showing: one clean funnel replacing a messy pile of disconnected software...
GoHighLevel vs Keap Comparison Chart
GoHighLevel nailed the art of the comparison chart. Their visual layout makes it instantly obvious why their tool beats Keap...
Exploring Contrast: Addiction vs. Happiness in Visual Marketing
This image nails a key marketing principle: contrast sells. Two simple charts — one for “Addiction” and one for “Happiness”...
Crafting Impactful Visuals: Lessons from a Minimalist Design
This landing page nails the art of saying a lot with very little. Just a bold statement, some numbers, and...
Tweet Insight: "Tesla is Still Early" - A Lesson in Brand Perception
A tweet with just four words got thousands of likes. “Tesla is Still Early.” That’s it. No charts, no pitch...
Visual Storytelling in Nike's Action-Packed Ad
Nike nails desire in one photo. This two-part image tells a full story without words: a player diving for the...