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UpWork Dog Ad on Reddit

This Upwork ad isn’t fancy, but it grabs your eyeballs fast. A dog sitting at a laptop doing a conference...

Ads/Copywriting/Profile Photos
Dec 6, 2024
Nev-with-tattoos

Neville with tattoos

This single beach photo of a tattooed guy holding a rock got three completely different ratings: social, dating, and business....

Profile Photos/Images/Advice
Apr 11, 2018
Nev-no-tattoos

Neville without tattoos

Same photo. Three contexts. Totally different vibes. This simple image breakdown shows how one picture gets rated differently depending on...

Ads/Copywriting/Profile Photos
Apr 11, 2018
Linda-2-with-tattoos

Linda wearing swimsuit with full body tattoos

Same photo. Three reactions. Totally different vibes. In this image, viewers rated the same woman across three categories: social, dating,...

Profile Photos/Images/Advice
Apr 11, 2018
Linda-2-no-tattoos

Linda wearing swimsuit without tattoos

This image nails how framing changes perception. One photo, but three categories (social, dating, business) create wildly different impressions —...

Copywriting/Profile Photos/Images
Apr 11, 2018
Linda-with-tattoos

Linda wearing dress with chest tattoos

This image shows one woman, one photo, three totally different perceptions: social, dating, and business. The votes reveal how context...

Profile Photos/Images/Advice
Apr 11, 2018
Linda-no-tattoos

Linda wearing dress without tattoos

This image shows how one photo can send totally different signals depending on context—social, dating, or business. Same smile. Same...

Ads/Profile Photos/Images
Apr 11, 2018
Sara-2-with-tattoos

Sara with full body arm, legs, neck tattoos

Crazy how the same picture can tell three totally different stories. One image, but your brain switches context—and boom—people see...

Copywriting/Profile Photos/Images
Apr 11, 2018
Sara-2-no-tattoos

Sara without tattoos

One photo. Three contexts. Totally different vibes. When the same image is rated for social, dating, and business purposes, the...

Profile Photos/Images/Advice
Apr 11, 2018
Sara-with-tattoos

Sara with arm and neck tattoos

Crazy how one picture can tell three totally different stories. Same photo, same smile, different context. The only change? The...

Copywriting/Profile Photos/Images
Apr 11, 2018
Sara-no-tattoos

Sara without tattoos

Same photo. Three different purposes. Wildly different perceptions. This pic got scored for social, dating, and business vibes — and...

Profile Photos/Images/Advice
Apr 11, 2018
Jack-with-tattoos

Jack with full tattoo sleeve

Same guy. Same pose. Same shirt.But three totally different vibes: social, dating, and business. Marketing lesson in a T-shirt Our...

Before and After/Profile Photos/Images
Apr 11, 2018
Jack-no-tattoos

Jack without tattoos

Same guy. Same photo. But the message changes based on context. When people saw this speaker in a Jack Daniel’s...

Ads/Copywriting/Profile Photos
Apr 11, 2018
Noah-with-tattoos

Noah with arm and neck tattoos

One photo. Three contexts. Totally different perceptions. This image breaks down how the same person is judged across social, dating,...

Ads/Copywriting/Profile Photos
Apr 11, 2018
sam-with-tattoos

Sam with arm and neck tattoos

Clothes talk. And in marketing, your “look” speaks before you do. The image above shows the same person in three...

Copywriting/Profile Photos/Images
Apr 11, 2018
sam-no-tattoos

Sam with No tattoos

Your vibe tells different stories depending on the audience. This photo experiment proves it: same person, same shirt, but totally...

Copywriting/Profile Photos/Images
Apr 11, 2018
anouk-test

Profile Photo: Anouk Profile

These three photos show the same woman. Yet, depending on the setting, she’s seen as more fun, authentic, or competent....

Profile Photos/Data/Images
Mar 27, 2018
mary-test

Profile Photo: Mary Profile

Wild how the same person can look confident, awkward, or super likable—all depending on the photo. These four headshots prove...

Profile Photos/Data/Images
Mar 27, 2018
j-test-modified

Profile Photos: Jaime Profile

A tiny zoom changes everything.Same person. Same shirt. Same background. But in one photo, he suddenly looks smarter, friendlier, and...

Profile Photos/Data/Images
Mar 26, 2018
ankit-photo-rank

Profile Photo: Ankit Profile Photos

A single photo can totally shift how people feel about you. The picture above shows the same person rated as...

Profile Photos/Data/Images
Mar 26, 2018
derek-social1

Profile Photo: Derek Halpern With Neutral Disdain

This one photo says it all. Same face, same expression, same lighting. Yet when people see it framed as “Dating,”...

Ads/Copywriting/Profile Photos
Mar 26, 2018
derek-social2

Profile Photo: Derek Halpern With Suit And Power Pose

Look at this image. Same guy, same pose, same lighting. But one word swap—from “Social” to “Dating” to “Business”—and people’s...

Ads/Copywriting/Profile Photos
Mar 26, 2018
ramit-social1

Profile Photo: Ramit Staring You Down

Three photos. Same guy. Totally different reactions. Social viewers see him as “confident,” daters call him “attractive,” and business folks...

Ads/Profile Photos/Images
Mar 26, 2018
noah-social2
Posted by Noah KaganNoah Kagan

Profile Photo: Noah Kagan With Smile and “Power Arms”

Look at this photo: same guy, same shirt, same smile. But when labeled “social,” “dating,” or “business,” people see totally...

Profile Photos/Data/Images
Mar 26, 2018

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